Role Overview
We need an SEO Specialist with a content-first approach to drive organic growth across our product portfolio. You will own the content strategy, work closely with writers and the marketing team, and ensure our brand is visible across both traditional and AI-powered search.
Responsibilities
- Build and execute a long-term SEO content strategy across the full funnel
- Conduct keyword research targeting India and US markets
- Create detailed content briefs and maintain an editorial calendar
- Optimize existing content regularly based on performance data
- Handle on-page SEO — titles, meta, headings, internal linking, and structure
- Run periodic site audits and coordinate technical fixes with the dev team
- Optimize content for AI search platforms (Google AI Overviews, Perplexity, ChatGPT Search, Claude etc)
- Execute link building through outreach, digital PR, and community presence
- Track and report on organic traffic, rankings, and AI visibility monthly
Requirements
- 1+ years of SEO experience in a SaaS or digital product company
- Proven experience managing SEO across multiple SaaS products simultaneously
- Strong content strategy skills — able to plan, brief, and manage content at scale
- Proficient in Ahrefs and SEMrush
- Solid technical SEO skills — site audits, crawlability, Core Web Vitals, page speed, structured data
- Knowledge on Wordpress and Shopify
- Familiarity with GEO and AI search optimization (Google AI Overviews, Perplexity, ChatGPT Search, Claude etc)
- Understanding of India and US search behavior differences
- Proficient in GA4 and Google Search Console
- Good written English and ability to review and improve content quality
- Understanding of E-E-A-T principles
Nice to Have
- Experience with digital PR and link building outreach
- Exposure to AI visibility tools such as Profound, LLMrefs etc
Location : Calicut
Drop your cv to : [email protected]
Benefits:
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Calicut, Kerala: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Have you worked in a SaaS or digital product company?
- Have you managed SEO for multiple websites or SaaS products simultaneously?
- Are you residing in Kerala?
Education:
Experience:
Work Location: In person