Experience: 2+ Years in field marketing (Education Industry)
Job Summary: We are looking for a proactive and results-driven Field Marketing Executive to engage with prospective students and promote our paramedical courses. The role involves on-ground outreach, and building strong relationships with schools, institutions, and local communities. The ideal candidate will possess strong communication skills, a student-centric mindset, and a proven ability to achieve enrolment targets through effective field marketing initiatives
Responsibilities:
Create awareness of and develop the brand you're marketing.
Communicate with students and parents and build and develop customer relationships
Help with marketing plans, advertising, direct marketing and campaigns
Source advertising opportunities and place adverts in the press or on the radio
Write and proofread marketing copy for both online and print campaigns
Organise and attend events such as conferences, seminars, receptions and exhibitions
Source and secure sponsorship
Liaise with designers and printers and organise photo shoots
Arrange the effective distribution of marketing materials
Maintain and update customer databases
Conduct market research, for example using customer questionnaires and focus groups
Develop relationships with key stakeholders, both internal and external
Monitor and report on competitor activity
Qualifications and Skills:
- 12th Pass or Bachelor's degree (preferred in Education, Healthcare, or related field)
- Strong interpersonal and persuasive communication skills
- Flexible to travel
- Ability to handle pressure and meet monthly targets
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
