Position Overview
We are looking for a highly visionary, analytical, and execution-oriented Strategy Head who can lead end-to-end strategic planning and business transformation across all brands under Touchwood World.
The role requires someone who can think at:
- Business Level
- Brand Level
- Marketing Level
- Revenue Level
- Customer Experience Level
- Operational Level
- People & Culture Level
The ideal candidate should be capable of designing and implementing multiple layers of strategies that drive sustainable growth, profitability, innovation, and long-term competitive advantage.
Core Strategic Responsibilities1. Corporate Strategy
- Develop long-term organizational vision and growth roadmap.
- Define business priorities, expansion opportunities, and diversification plans.
- Support leadership in strategic decision-making.
- Create annual and quarterly strategic plans.
2. Business Strategy
- Build scalable growth models for each business vertical.
- Identify new revenue streams and business opportunities.
- Improve profitability and operational efficiency.
- Develop market penetration and expansion strategies.
3. Brand Strategy
- Develop strong brand positioning frameworks.
- Define:
- Brand purpose
- Brand personality
- Brand communication
- Competitive differentiation
- Ensure consistent brand perception across all touchpoints.
4. Marketing Strategy
- Develop:
- Digital marketing strategies
- Lead generation strategies
- Performance marketing strategies
- Funnel optimization strategies
- Organic growth strategies
- Work closely with creative and performance marketing teams.
5. Sales Strategy
- Build conversion-focused sales frameworks.
- Improve lead nurturing and customer journey.
- Develop:
- Pricing strategies
- Offer strategies
- Upselling strategies
- Customer retention strategies
- Align sales with business goals.
6. Customer Experience Strategy
- Design memorable and emotionally appealing customer journeys.
- Improve guest experience, client satisfaction, and relationship management.
- Build strategies for:
- Customer delight
- Repeat business
- Loyalty and referrals
7. Operational Strategy
- Develop systems, SOPs, and workflow structures.
- Improve coordination and accountability across departments.
- Create operational efficiency frameworks.
- Ensure strategic execution and process optimization.
8. Performance & Growth Strategy
- Design KPI, OKR, and reporting systems.
- Track:
- Revenue
- Profitability
- Occupancy
- Lead quality
- Conversion
- Team performance
- Develop performance improvement action plans.
9. Innovation & Expansion Strategy
- Identify emerging trends and future opportunities.
- Build innovation-driven growth models.
- Explore:
- New products
- New experiences
- Partnerships
- New markets
- Technology adoption
10. Partnership & Collaboration Strategy
- Build strategic alliances and partnerships.
- Develop collaboration models with:
- Influencers
- Corporates
- Wedding planners
- Event partners
- Investors
- Strategic vendors
- Strengthen ecosystem growth opportunities.
11. People & Culture Strategy
- Align organizational culture with business vision.
- Build high-performance team frameworks.
- Support leadership development and accountability systems.
- Strengthen internal communication and employee engagement.
12. Experience & Event Strategy
- Develop strategic concepts for:
- Weddings
- Retreats
- Corporate events
- Celebrations
- Wellness experiences
- Ensure every experience aligns with brand promise and emotional storytelling.
Required SkillsStrategic & Analytical Skills
- Strong strategic thinking capability
- Business problem-solving ability
- Market understanding and research capability
- Data interpretation and decision-making ability
Leadership Skills
- Team leadership and coordination
- Strong presentation and communication skills
- Ability to influence decision-making
- Ownership and accountability mindset
Business Understanding
- Knowledge of:
- Business growth models
- Branding
- Marketing funnels
- Consumer psychology
- Revenue planning
- Systems & SOPs
- Financial basics
- Operational workflows
Preferred Qualities
- Visionary yet execution-focused
- Growth-oriented mindset
- Calm and solution-driven approach
- Innovative thinker
- Strong observation and insight capability
- Ability to simplify complexity into action
Experience Required
- 2+ years in strategy, consulting, business growth, or leadership roles
- Experience in hospitality, real estate, branding, wellness, lifestyle, or startup ecosystem preferred
- MBA or strategic management background preferred
Success Indicators
The Strategy Head should help:
- Drive sustainable business growth
- Improve profitability and scalability
- Strengthen market positioning
- Build strategic alignment across teams
- Create measurable business impact
- Develop long-term competitive advantage
Work CultureAt , strategy is not just about planning. It is about transforming ideas into meaningful growth, powerful brands, impactful experiences, and sustainable business ecosystems.
Pay: ₹25,000.00 - ₹45,000.00 per month
Work Location: In person
