Job Title: Google Ads & Meta Ads Intern
Location: Mohali (On-site)
Internship Duration: 6 Months
Department: Digital Marketing
About the Role
We are looking for a motivated and enthusiastic Google Ads & Meta Ads Intern who is eager to learn and gain hands-on experience in performance marketing. The intern will assist in planning, executing, monitoring, and optimizing paid advertising campaigns across Google Ads and Meta (Facebook & Instagram) platforms.
Key Responsibilities
- Assist in creating and managing Google Ads (Search, Display, Performance Max, and YouTube) campaigns.
- Support the execution of Meta Ads campaigns on Facebook and Instagram.
- Conduct keyword research, audience research, and competitor analysis.
- Monitor campaign performance and optimize campaigns based on key metrics.
- Prepare daily, weekly, and monthly campaign performance reports.
- Assist in A/B testing ad creatives, headlines, and audience targeting.
- Coordinate with the content and design teams for ad creatives and landing pages.
- Track conversions using Google Analytics, Google Tag Manager, and Meta Pixel (preferred).
- Ensure campaigns are aligned with marketing goals and budgets.
- Stay updated with the latest digital marketing and paid advertising trends.
Required Skills
- Basic understanding of Google Ads and Meta Ads.
- Familiarity with digital marketing concepts.
- Good analytical and problem-solving skills.
- Basic knowledge of Microsoft Excel/Google Sheets.
- Strong communication and organizational skills.
- Willingness to learn and adapt in a fast-paced environment.
Preferred Qualifications
- Pursuing or recently completed a degree in Marketing, Business, Digital Marketing, or a related field.
- Google Ads or Meta Blueprint certifications are a plus but not mandatory.
- Basic knowledge of Google Analytics is an advantage.
What You'll Gain
- Hands-on experience with live advertising campaigns.
- Practical exposure to Google Ads and Meta Ads campaign management.
- Mentorship from experienced digital marketing professionals.
- Opportunity to develop analytical and performance marketing skills.
- Internship certificate and potential full-time opportunity based on performance.
Pay: Up to ₹5,000.00 per month
Work Location: In person
