About the Role
We are looking for a results-driven Marketing Executive to promote our AI Training Programs and AI-powered Lead Generation Services. The ideal candidate will help build brand awareness, generate high-quality leads, and support sales growth using both traditional and digital marketing strategies.
Key Responsibilities1. Marketing & Promotion
- Plan and execute marketing campaigns for AI courses and lead generation services
- Promote training programs (e.g., AI, ML, Automation tools, Chatbots)
- Create awareness about AI solutions for businesses
2. Lead Generation
- Generate qualified leads through:
- Social media (Facebook, Instagram, LinkedIn)
- Google Ads & SEO
- Email marketing campaigns
- Manage and optimize lead funnels
- Coordinate with the sales team for conversions
3. Content Marketing
- Create engaging content such as:
- Social media posts
- Blogs related to AI trends
- Ad copies and landing pages
- Highlight benefits of AI training and automation solutions
4. Digital Marketing
- Run paid campaigns (Google Ads, Meta Ads)
- Manage social media accounts and growth strategies
- Track performance using analytics tools
5. Branding & Strategy
- Build brand positioning for AI training institute
- Develop marketing strategies targeting students, professionals, and businesses
- Identify new growth opportunities
Required Skills
- Basic understanding of Digital Marketing (SEO, SEM, SMM)
- Knowledge or interest in AI, automation, or tech industry
- Strong communication and creative thinking skills
- Lead generation and conversion understanding
- Familiarity with tools like:
- Google Ads / Facebook Ads
- CRM tools
- Email marketing tools
Preferred Skills (Bonus)
- Experience in EdTech or training institutes
- Knowledge of AI tools (ChatGPT, automation tools, etc.)
- Video marketing or content creation skills
Key KPIs
- Number of leads generated
- Cost per lead (CPL)
- Conversion rate
- Campaign ROI
- Social media growth
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
