Job Description - Social Media
Looking for a Social Media executive with a knack for content creation, sharp visual eye and hands-on design skills to create engaging Instagram-first content, understand algorithms, and support day-to-day publishing and performance tracking.
Key responsibilities
● Create on-brand visuals and short-form travel content for Instagram (posts, reels, stories) using platform-native best practices.
● Own and maintain a content calendar.
● Track weekly metrics (reach, engagement, saves, shares) and flag what’s working based on algorithm-friendly formats.
● Repurpose content for Facebook and WhatsApp broadcasts/catalogues.
● Support community management with timely replies to comments/DMs and basic moderation.
● Conduct creative research: trend scanning, references, and competitor content boards.
Must-have skills
● Strong grasp of Instagram formats, trends, and algorithm-friendly content patterns.
● Good visual/design sense with understanding of layout, color, and hierarchy.
● Graphic design ability and brand consistency awareness.
● Knack for content creation (concepts, hooks, captions) and basic copy.
● Software: Adobe Photoshop/Illustrator or Canva proficiency.
● Excellent communication skills and stakeholder management.
Good to have
● knowledge of Facebook and WhatsApp marketing formats (pages, groups, broadcasts).
● Understanding of Meta and WhatsApp ads fundamentals (objectives, creatives, targeting).
About A Plus Holidays and Travels
A Plus Holidays and Travels is one of India’s leading travel agencies, headquartered out of Pitampura, New Delhi. The organization has been crafting delightful, reliable and high-quality travel experiences for its customers for 20+ years. The company offers its employees the unique opportunity to work with a legacy organization at the cusp of a digital, AI and social media transformation.
Pay: ₹10,984.42 - ₹35,706.34 per month
Benefits:
Work Location: In person
