Role Overview
Responsible for developing content and copy across digital marketing channels, while planning and managing social media content for multiple brands and handles.
Key Responsibilities
· Develop compelling copy for Meta and Google Ads, landing pages, social media, video scripts, and other digital marketing requirements.
· Develop campaign concepts, messaging, and communication aligned with brand objectives.
· Plan and manage social media content calendars across multiple handles.
· Coordinate with performance marketing, design, and video teams to execute campaigns and content.
· Adapt content and messaging for different platforms and target audiences.
· Monitor social media trends and identify relevant content opportunities.
· Maintain consistency in brand voice, messaging, and communication across channels.
· Review and improve content based on campaign performance and audience engagement.
Requirements
· Strong content writing and copywriting skills.
· Excellent communication skills in English and Malayalam.
· Ability to develop both creative and performance-focused content.
· Strong understanding of social media platforms and digital marketing.
· Ability to manage multiple brands and content requirements simultaneously.
· Prior experience in a digital marketing agency or healthcare environment is preferred
Pay: ₹15,000.00 - ₹50,000.00 per month
Benefits:
Work Location: In person
