Job Summary:
We are seeking a dynamic and results-oriented Marketing Executive with 1–2 years of experience in hospital or healthcare marketing. The candidate will be responsible for promoting the hospital's services, building relationships with doctors and healthcare partners, generating patient referrals, and supporting business growth through field marketing and sales activities.
Key Responsibilities:
- Promote the hospital's specialties, doctors, and healthcare services.
- Build and maintain relationships with referring doctors, clinics, diagnostic centers, pharmacies, and corporate organizations.
- Generate patient referrals through regular field visits and networking.
- Visit general physicians, specialists, and healthcare professionals to increase awareness of hospital services.
- Coordinate health camps, awareness programs, corporate wellness activities, and promotional events.
- Identify new business opportunities and develop local marketing initiatives.
- Meet monthly patient acquisition and business development targets.
- Collect market intelligence, competitor information, and patient feedback.
- Coordinate with the internal marketing team for promotional campaigns.
- Prepare daily visit reports and submit weekly and monthly performance reports.
Requirements:
- Bachelor's degree in Marketing, Business Administration, Life Sciences, or a related field.
- 1–2 years of experience in hospital marketing, healthcare sales, pharmaceutical sales, or medical marketing.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to build strong professional relationships.
- Willingness to travel locally for field marketing activities.
- Basic knowledge of Microsoft Office (Excel, Word, and PowerPoint).
- Self-motivated, target-oriented, and able to work independently.
Work Location: In person