We are looking for a detail-oriented Google Ads & Keyword Specialist to join our digital marketing team. The ideal candidate will be responsible for planning, managing, and optimizing Google Ads campaigns, conducting keyword research, and improving campaign performance to achieve business goals.
Responsibilities:
- Plan, create, and manage Google Ads campaigns.
- Conduct keyword research and competitor analysis.
- Optimize campaigns to improve ROI, CTR, and conversion rates.
- Monitor campaign performance and prepare regular reports.
- Manage bidding strategies and budget allocation.
- Perform A/B testing for ad copy and landing pages.
- Work closely with the SEO and content teams.
- Stay updated with Google Ads features and industry trends.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field (preferred).
- 1–3 years of experience in Google Ads/PPC management.
- Strong knowledge of Google Ads, Google Keyword Planner, Google Analytics, and Google Tag Manager.
- Experience with keyword research and campaign optimization.
- Analytical mindset with excellent problem-solving skills.
- Google Ads Certification is an added advantage.
- Good communication and teamwork skills.
Pay: ₹25,000.00 - ₹1,565,542.27 per month
Benefits:
- Flexible schedule
- Leave encashment
- Paid time off
- Work from home
Work Location: In person
