ROLE - SOCIAL MEDIA MANAGER
Company: SANSKRTI
Location: Mumbai
Employment Type: Full-Time
About the Role
We are looking for a creative, proactive, and results-driven Social Media Manager to manage and grow social media presence for SANSKRTI and its clients. The ideal candidate should understand social media trends, content creation, brand communication, and audience engagement, with a strong sense of creativity and visual storytelling.
Key Responsibilities
- Develop and execute social media strategies for the company and clients across Instagram, Facebook, LinkedIn, and other relevant platforms.
- Plan and manage monthly content calendars, campaigns, and social media activities.
- Create engaging content ideas, captions, reels, stories, carousels, and other social media formats.
- Stay updated with the latest social media trends, viral content, reels formats, sounds, hashtags, and platform updates.
- Coordinate with graphic designers, photographers, videographers, and copywriters to ensure timely content delivery.
- Manage day-to-day posting, scheduling, and publishing of content.
- Monitor social media performance and prepare regular reports covering reach, engagement, followers, impressions, and other key metrics.
- Analyze insights and optimize content strategies based on performance.
- Manage community engagement, including comments, messages, mentions, and audience interactions.
- Develop creative campaigns and social media concepts for different brands and clients.
- Conduct competitor and market research to identify new content opportunities.
- Ensure all content follows the brand's tone, visual identity, communication style, and guidelines.
- Work closely with the creative and marketing teams to execute campaigns and client requirements.
- Contribute ideas for improving brand visibility, engagement, and overall social media growth.
Requirements
- 1–3 years of experience in social media management, preferably in an advertising, creative, fashion, lifestyle, or jewellery industry.
- Strong understanding of Instagram and other major social media platforms.
- Good knowledge of content strategy, social media trends, and analytics.
- Excellent communication and copywriting skills.
- Strong creative thinking and visual sense.
- Ability to manage multiple brands, deadlines, and projects simultaneously.
- Basic understanding of Meta Business Suite and social media analytics.
- Knowledge of Canva, Meta Ads, or other content/marketing tools will be an advantage.
- Ability to work collaboratively with designers, photographers, editors, and other creative professionals.
Key Skills
Social Media Strategy | Content Planning | Trend Research | Instagram Management | Content Writing | Community Management | Analytics & Reporting | Campaign Planning | Creative Thinking | Brand Communication
What We Expect
We are looking for someone who is creative, responsible, trend-aware, proactive, and comfortable working in a fast-paced agency environment. The candidate should be able to independently manage social media accounts while also working closely with the creative team.
Compensation
Salary: As per experience and skill set.
Interested Candidate can share there CV/Portfolio at - [email protected] - +91 - 877 908 7710
Pay: ₹10,000.00 - ₹30,000.00 per month
Work Location: In person
