Job Description:
Digital Marketing Specialist – Sudarshan TV Channel LTD
Are you a digital enthusiast who knows how to amplify content, drive engagement, and grow audience reach across digital platforms? Sudarshan TV Channel LTD, one of India’s leading national news channels, is looking for a skilled Digital Marketing Specialist to elevate our online presence and digital impact.
Key Responsibilities:
✔ Plan and execute digital marketing campaigns across social media, SEO, SEM, and email marketing.
✔ Manage and optimize channel visibility on platforms like YouTube, Facebook, Instagram, Twitter, and Google.
✔ Track analytics and performance metrics using tools like Google Analytics, YouTube Studio, and Meta Business Suite.
✔ Collaborate with the content, graphics, and editorial teams to create platform-specific strategies.
✔ Run paid ads (Google Ads, Meta Ads) for content promotion and viewer acquisition.
✔ Monitor digital trends, audience behavior, and competitor activity to adjust strategy.
✔ Boost live coverage, special programming, and breaking news reach in real time.
Requirements:
- 2–5 years of experience in digital marketing, preferably in news/media/digital content industry.
- Expertise in SEO, social media strategy, Google Ads, YouTube optimization, and analytics tools.
- Strong understanding of audience segmentation, CTR, engagement, and conversion metrics.
- Good command of content writing and visual marketing principles.
- Bachelor’s or Master’s in Marketing, Digital Media, or Mass Communication.
Location: Noida, UP (On-Site) Employment Type: Full-Time Salary: As per industry standards + performance-based incentives
How to Apply:
Interested candidates may share their updated CV with:
Mrs. Sonam Rai – HR Manager
Email: [email protected]
Contact: 8920919254
Job Type: Permanent
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
