We are looking for a Content Writer / SEO Content Writer to join our Content Team. The candidate will be responsible for creating high-quality, original, informative, and conversion-focused content for e-commerce websites, product pages, blogs, brand pages, category pages, email campaigns, and digital marketing activities.
The ideal candidate should have excellent English writing skills, strong research abilities, a basic understanding of SEO, and the ability to write for a US audience.
Key Responsibilities
- Write and optimize product descriptions, brand pages, category pages, collection pages, and website content.
- Create SEO-friendly blogs and articles based on assigned topics and keywords.
- Research search intent, competitors, and top-ranking content before writing.
- Conduct detailed product and brand research using reliable and official sources.
- Verify product specifications, features, ingredients, claims, and other factual information.
- Apply basic on-page SEO practices, including headings, keywords, internal linking, FAQs, and meta content.
- Create content following SEO, AEO, and GEO best practices.
- Write content for email marketing, newsletters, promotional campaigns, seasonal offers, and website promotions.
- Create social media captions, promotional copy, video scripts, and other short-form content when required.
- Prepare guest posts and other off-page content based on assigned topics and guidelines.
- Ensure all content is original, accurate, readable, engaging, and aligned with the brand voice.
- Proofread and edit content for grammar, spelling, punctuation, readability, and consistency.
- Use American English for US-market content.
- Perform proper self-QC before submitting content.
- Meet assigned deadlines and content targets.
- Maintain content in Google Sheets, Google Docs, CMS, or other project-management systems.
- Incorporate feedback and revisions provided by managers and other departments.
- Coordinate with SEO, Marketing, Social Media, Design, and E-commerce teams as required.
Required Skills
- Excellent written English and grammar.
- Strong content writing, editing, and proofreading skills.
- Excellent online research and fact-checking abilities.
- Basic to intermediate knowledge of SEO and digital marketing.
- Understanding of:
- Keyword research
- Search intent
- Primary and secondary keywords
- On-page SEO
- H1, H2, H3 structure
- Internal linking
- Meta titles and descriptions
- Content optimization
- Ability to write clear, concise, and engaging content.
- Strong attention to detail and accuracy.
- Ability to handle multiple assignments and meet deadlines.
- Good communication and teamwork skills.
- Ability to work independently and take ownership of assigned tasks.
- Willingness to learn new tools, technologies, and content formats.
Preferred Skills & Experience
Experience in any of the following will be an advantage:
- E-commerce content writing
- Product descriptions
- SEO blog writing
- Shopify or other CMS platforms
- Email marketing
- Social media content
- Digital marketing
- US-market content
- Consumer products or retail
- Pet industry content
Knowledge of Google Search Console, Ahrefs, SEMrush, Ubersuggest, Grammarly, or similar SEO/content tools is a plus.
Experience using AI-assisted writing and research tools while maintaining originality, accuracy, and proper editorial quality is also preferred.
Education & Experience
- Bachelor's degree in English, Journalism, Mass Communication, Marketing, Communications, Commerce, or a related field.
- 1–3 years of professional content writing experience.
- Candidates should have a strong writing portfolio or relevant writing samples.
- Relevant professional experience and demonstrated writing ability will be considered.
Candidate Profile
The ideal candidate should be:
- A strong and creative writer.
- A curious and reliable researcher.
- Detail-oriented and quality-focused.
- SEO-aware and willing to learn.
- Comfortable writing for a US audience.
- Able to understand and follow content briefs and SOPs.
- Comfortable receiving feedback and making revisions.
- Responsible with deadlines and assigned deliverables.
- Able to work effectively in a structured, process-driven environment.
Performance Expectations
The candidate will be evaluated on:
- Content Quality: Clear, engaging, accurate, and original content.
- SEO Implementation: Proper use of assigned keywords and SEO requirements.
- Accuracy: Correct product, brand, and factual information.
- Productivity: Timely completion of assigned content.
- Consistency: Following brand guidelines and department SOPs.
- Self-QC: Minimizing grammar, factual, formatting, and other avoidable errors.
- Adaptability: Ability to work across website, SEO, blog, marketing, and social content.
- Teamwork: Effective coordination with SEO, Marketing, Design, and E-commerce teams.
Tools You May Work With
- Google Docs & Google Sheets
- Microsoft Office
- Shopify / CMS platforms
- SEO and keyword research tools
- Google Search Console
- AI-assisted writing and research tools
- Project and task management platforms
Application Requirements
Candidates are requested to submit:
- Updated Resume
- Writing Portfolio or relevant writing samples
- 2–3 examples of SEO blogs, website content, product descriptions, or marketing content
- Details of relevant professional experience
If you are passionate about writing, research, SEO, and e-commerce content, and can create high-quality content for the US market, we would love to hear from you.
Pay: ₹15,000.00 - ₹35,000.00 per month
Benefits:
- Health insurance
- Provident Fund
- Work from home
Work Location: In person
