We are looking for a Performance Marketing Manager who can plan, execute, manage and optimise paid advertising campaigns across Meta and Google. The candidate will be responsible for driving qualified leads, sales and measurable business growth for our clients.
Scope of Work
- Plan and execute campaigns across Meta Ads and Google Ads
- Conduct audience research, competitor research and campaign planning
- Create campaign structures based on client objectives
- Manage budgets and optimise campaign spending
- Monitor CPL, CPA, ROAS, CTR, conversion rate and other key metrics
- Continuously optimise campaigns based on performance data
- Conduct A B testing for creatives, audiences, offers and campaigns
- Coordinate with the creative and content teams for ad creatives
- Set up and monitor pixels, events, conversions and tracking
- Prepare regular campaign performance reports
- Identify opportunities for improving lead quality and conversion
- Stay updated with changes in Meta and Google advertising platforms
- Work closely with clients and internal teams to understand business objectives
Key Skills
- Meta Ads
- Google AdsGoogle AnalyticsConversion TrackingCampaign OptimisationPerformance ReportingAudience ResearchLead GenerationEcommerce Advertising
Pay: ₹10,000.00 - ₹35,000.00 per month
Work Location: In person
