We are looking for a proactive and results-driven Business Development Executive to accelerate lead generation, build a high-quality sales pipeline, and support revenue growth across Hoists, Cranes, and Material Handling Solutions.
The ideal candidate will be responsible for identifying new business opportunities, developing target customer databases, managing CRM processes, and collaborating with the sales team to achieve annual pipeline and enquiry generation targets.
Key Responsibilities
- Generate qualified enquiries through cold calling, email campaigns, LinkedIn outreach, digital prospecting, and database-driven lead generation.
- Build and maintain a robust customer database by identifying decision-makers across priority industries and target accounts based on the Ideal Customer Profile (ICP).
- Prioritize high-growth and emerging industry segments such as Data Centres, Warehousing & Logistics, Renewable Energy, Infrastructure, Manufacturing, Steel, Cement, EPC, Automotive, and Food Processing to maximize business opportunities.
- Own and contribute towards achieving annual enquiry generation and sales pipeline targets through structured prospecting and lead qualification.
- Maintain complete CRM discipline by managing leads, updating opportunity stages, recording customer interactions, and ensuring data accuracy using platforms such as HubSpot, Salesforce, or Zoho CRM.
- Generate business enquiries from Middle East and Africa (MEA) markets through focused outbound campaigns and market research.
- Identify, evaluate, and optimize relevant B2B marketplace listings and industrial sourcing platforms to improve lead generation and brand visibility.
- Coordinate with Regional Sales Teams, Channel Partners (ABPs), and Service Teams to improve enquiry-to-order conversion.
- Engage with existing customers to generate repeat enquiries, identify cross-selling opportunities, and collect customer feedback.
- Monitor conversion ratios, analyse lost opportunities, identify bottlenecks, and recommend actions to improve sales funnel efficiency.
- Prepare weekly and monthly business development reports covering enquiries generated, pipeline value, conversion metrics, sector-wise performance, and key prospecting activities.
- Continuously track market trends, competitor activities, and new project announcements to identify fresh business opportunities.
Qualifications & Experience
- Graduate in Engineering, Business, Marketing, or a related discipline.
- 3+ years of experience in Business Development, Inside Sales, or Lead Generation.
- Experience in industrial products, capital equipment, engineering, manufacturing, or material handling industries will be preferred.
- Proven experience in outbound prospecting, customer research, and lead qualification.
- Hands-on experience with CRM platforms such as HubSpot, Salesforce, or Zoho CRM.
- Strong communication, presentation, negotiation, and follow-up skills.
- Good analytical ability with proficiency in Microsoft Excel and business reporting.
- Experience in handling international markets, especially the Middle East and Africa (MEA), will be an added advantage.
Pay: ₹500,000.00 - ₹600,000.00 per year
Work Location: In person
