The Marketing Assistant will play a dual role, combining field marketing with in-house sales operations. The employee is expected to work both in the field and at the store, depending on the daily business requirements and management instructions. The primary objective is to generate new business opportunities, strengthen customer relationships, and support the smooth functioning of the sales counter.
Key Responsibilities:
Field Marketing & Business Development
- Visit automobile workshops, garages, fleet operators, dealers, and other potential customers to introduce the company's products and services.
- Develop and maintain strong relationships with existing and prospective customers.
- Identify new business opportunities and convert leads into regular customers.
- Promote spare parts and other company services to increase sales.
- Collect customer enquiries and requirements, prepare quotations (where applicable), and coordinate with the office for timely order processing.
- Follow up with customers to secure orders and ensure customer satisfaction.
- Gather market intelligence regarding competitors, pricing, customer preferences, and market trends.
- Submit daily field visit reports and update customer interaction records.
In-House Sales & Store Operations
- Attend to walk-in customers and assist them in selecting suitable products.
- Handle counter sales and prepare invoices as required.
- Respond to customer enquiries received through phone, WhatsApp, email, and social media.
- Coordinate with the inventory/store team regarding stock availability.
- Assist in maintaining product displays and ensuring the store remains organized and customer-friendly.
- Support day-to-day sales operations and administrative tasks assigned by management.
General Responsibilities
- Perform field or in-house duties as directed by management based on operational requirements.
- Maintain professional conduct while representing the company.
- Achieve assigned sales and business development targets.
- Keep accurate records of customer interactions and sales activities.
- Work collaboratively with all departments to ensure excellent customer service.
- Follow company policies, procedures, and ethical business practices.
Required Skills & Qualifications
- Good communication and interpersonal skills.
- Ability to build and maintain customer relationships.
- Should hold a 2 wheeler license.
- Willingness to travel locally for customer visits.
- Self-motivated, proactive, and target-oriented.
- Knowledge of automobile spare parts or the automotive industry will be preferred.
Preferred Qualification
- Any Degree/Diploma or equivalent.
- Prior experience in automobile spare parts sales or field marketing will be an added advantage.
Working Nature:
This is a hybrid role requiring both field marketing and in-house sales responsibilities. The employee must be flexible and willing to perform duties either in the field or at the company's premises as instructed by management, depending on the business needs of the day.
Pay: ₹12,000.00 - ₹15,000.00 per month
Benefits:
Work Location: In person
