Binmile is a global fast-growing outsourced IT Services Company, with a culture that is passionate about innovation and automation. Our mission is to create an extraordinary impact on the world through our culture and digital technology excellence.
Binmile combines agility and speed of implementation to tailor innovative future-focused solutions in Software Product Engineering; all fueled by AI and automation.
Binmile Technologies is a leading IT services company specializing in custom software development, cloud solutions, AI/ML integration, data analytics, and Build Automation. We empower businesses globally to achieve digital transformation through innovative and scalable technology solutions. We are looking for a proactive and creative Digital Marketing Executive to support our digital marketing initiatives, strengthen our online presence, and contribute to lead generation and brand growth.
We are seeking a motivated Digital Marketing Executive with 1–2 years of relevant experience. The ideal candidate should have strong expertise in social media marketing, a good understanding of SEO, and basic hands-on experience with Google Ads. The primary focus of this role will be managing social media platforms, supporting paid campaigns, and contributing to SEO activities as required. This role requires creativity, analytical thinking, strong coordination skills, and an eagerness to learn and adapt to evolving digital marketing trends and technologies.
- Plan, create, schedule, and publish engaging content across social media platforms, including LinkedIn, Instagram, Facebook, and X.
- Manage day-to-day social media activities and maintain a consistent brand presence across all platforms.
- Monitor social media performance and prepare regular reports on key engagement and growth metrics.
- Coordinate with content writers and designers to develop social media creatives, campaigns, and other marketing assets.
- Assist in planning, executing, and optimizing Google Ads campaigns to support lead generation and business objectives.
- Monitor campaign performance and suggest improvements to maximize ROI and campaign effectiveness.
- Conduct basic keyword research, audience analysis, and performance monitoring for paid campaigns.
- Stay updated with Google Ads platform changes, advertising trends, and industry best practices.
- Support SEO activities, including on-page optimization, keyword research, and content optimization.
- Assist in identifying opportunities to improve organic search visibility and website performance.
- Collaborate with content writers and web developers to ensure SEO best practices are incorporated into website content.
- Monitor website performance and search visibility using tools such as Google Analytics and Google Search Console.
- Analyze digital marketing, social media, SEO, and paid campaign performance to identify trends and opportunities.
- Prepare regular performance reports and provide actionable insights for improving marketing activities.
- Track key performance indicators and contribute to data-driven marketing decisions.
- Support digital marketing initiatives focused on increasing brand awareness, website traffic, and qualified leads.
- Work closely with content, design, sales, and other cross-functional teams to execute marketing campaigns effectively.
- Contribute ideas for new campaigns, experiments, and initiatives to continuously improve digital marketing performance.
- 1–2 years of relevant experience in Digital Marketing.
- Experience in a B2B, IT, SaaS, or technology-focused organization will be preferred.
- Good knowledge of Social Media Marketing and Social Media Management.
- Understanding of SEO fundamentals, including on-page optimization, keyword research, and content optimization.
- Basic working knowledge of Google Ads and paid campaign management.
- Familiarity with Google Analytics and Google Search Console is preferred.
- Strong communication and content coordination skills.
- Analytical mindset with strong attention to detail.
- Ability to manage multiple tasks and meet deadlines effectively.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Google Ads Certification or relevant Digital Marketing certifications will be an added advantage.
- Prior experience working in a B2B, IT, SaaS, or technology-focused organization will be preferred.
- A self-motivated and proactive digital marketer who takes ownership of assigned activities.
- A creative thinker who can develop engaging content while maintaining brand consistency.
- A data-driven professional with an interest in understanding and improving marketing performance.
- Willingness to learn and adapt to evolving digital marketing platforms, AI technologies, tools, and industry trends.
- Strong organizational skills with the ability to prioritize and manage multiple tasks effectively.
- A collaborative team player who can work effectively with cross-functional teams.
- Someone who is eager to experiment, learn, and continuously improve digital marketing performance.
As a Binmillier, you’ll enjoy:
- Opportunity to work with the Leadership team
- Health Insurance
- Flexible working structure
- Binmile is an Equal Employment Opportunity Employer. We celebrate diversity and are committed to building a team that represents various backgrounds, perspectives, and skills
