Marketing Incharge

Job details

1. Role Overview

Key Responsibilities

We are looking for a self- driven and articulated Inside Sales & Marketing In-charge with Production Experience and preferably FMCG background to join our growing team.
Business Development: This role is central to expanding Nectar Fresh's domestic and international client base, executing targeted outreach, and supporting the marketing function with brand and content activities. The ideal candidate is someone who takes ownership, communicates clearly, and thrives in a fast-paced, mission-driven environment.

2.1 Business Development and B2B Sales

Identify and pursue new B2B sales opportunities across domestic and international markets including retailers, distributors, exporters, hotels, and institutional buyers.
Build and manage a structured pipeline of prospects; track outreach, follow-up, and conversion at each stage.
Prepare and deliver compelling product presentations, proposals, and samples to prospective clients.
Closing sales and on boarding new accounts.
Maintain accurate records of all sales interactions and outcomes in a CRM or tracking tool.

2.2 Inside Sales and Lead Generation

Execute high-volume outbound outreach via email, phone, and LinkedIn to generate qualified leads.
Research target markets, buyer profiles, and competitor activity to identify the right leads for outreach.
Qualify inbound inquiries promptly and move prospects through the sales funnel effectively.
Set up product discovery calls and buyer meetings for the senior sales team.
Maintain and regularly update the leads database with current contact details and interaction history.

2.3 Marketing Support

Assist in planning and executing digital and offline marketing activities, including social media, emailers, and trade promotions.
Contribute to creating marketing content, product write-ups, and buyer-facing collateral in coordination with the design and brand team.
Support the preparation of company and product profiles for trade shows, buyer meetings, and export inquiries.
Monitor brand visibility across platforms and coordinate updates as directed.

2.4 Communication and Coordination

Draft professional outreach emails, follow-up messages, and introductory communications for prospective buyers and partners.
Coordinate with internal teams including operations, export documentation, and accounts to ensure smooth on boarding of new clients.
Respond to buyer inquiries and ensure timely, professional communication at all touch points.
Maintain formal communication standards; all official correspondence to be conducted via email.

2.5 Reporting and Performance Tracking

Prepare weekly and monthly reports on lead generation, outreach activity, pipeline status, and conversions.
Track personal performance against targets and share updates with the reporting manager.
Flag challenges, market feedback, and buyer insights to the team to improve outreach and product positioning.

3. Key Performance Indicators

4. Competencies

Strong verbal and written communication skills with a professional, confident tone.
Ability to research. Identify and engage the right buyers across diverse market segments.
High energy, persistence, and a consultative approach to sales conversations.
Attention to detail in all communication, documentation, and reporting.
Team player who can also work independently with minimal supervision.
Genuine interest in natural foods, ethical sourcing, or social enterprise is a plus.

5. Work Conditions

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹70,000.00 per month

Benefits:

Ability to commute/relocate:

Mandya, Karnataka (Mandya): Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

Work Location: In person