About the Company
E2M Solutions works as a trusted white-label partner for digital agencies. We support agencies with consistent and reliable delivery through services such as website design, web development, eCommerce, SEO, AI SEO, PPC, AI automation, and content writing. Founded on strong business ethics, we are an equal opportunity organization powered by 300+ experienced professionals, partnering with 400+ digital agencies across the US, UK, Canada, Europe, and Australia. At E2M, we value ownership, consistency, and people who are committed to doing meaningful work and growing together. If you’re someone who dreams big and has the gumption to make them come true, E2M has a place for you.
About the Role
As a Growth Marketing Specialist, you will own the execution and optimization of marketing funnels, automation systems, and conversion-focused campaigns. This role requires a strong operator mindset someone who can independently launch, analyze, optimize, and scale campaigns with speed and accuracy. You will work closely with the Marketing Leadership Team along with SEO, PPC, Content, and Partnerships teams to ensure lead generation systems are scalable, measurable, and conversion-driven. This is a hands-on execution role ideal for someone who enjoys solving growth challenges, improving funnel performance, and driving measurable marketing outcomes.
Responsibilities
Funnel Building & Optimization
- Build and optimize funnels, landing pages, and lead journeys using GoHighLevel.
- Improve funnel conversion rates through CRO initiatives and experimentation.
- Set up and maintain attribution tracking and campaign reporting systems.
- Identify opportunities to improve lead flow and MQL generation.
Marketing Automation
- Build and maintain automations across GoHighLevel, Zapier, and connected tools.
- Ensure workflow reliability, lead routing accuracy, and automation uptime.
- Create and optimize nurture sequences and lead engagement workflows.
Campaign Execution
- Launch and manage high-velocity growth campaigns across multiple channels.
- Execute A/B testing for landing pages, email campaigns, and funnel experiences.
- Collaborate cross-functionally to ensure campaigns are launched on time and aligned with business objectives.
Reporting & Analytics
- Maintain accurate dashboards and campaign reporting systems.
- Monitor funnel performance, attribution, and campaign KPIs regularly.
- Support weekly MQL reporting with actionable insights and recommendations.
Marketing Copy & Messaging
- Write effective v1 copy for landing pages, email campaigns, lead nurture sequences, and campaign assets.
- Adapt messaging across awareness, consideration, and conversion stages of the funnel.
Qualifications
- 3–5 years of experience in Growth Marketing, Funnel Building, CRO, or Marketing Automation.
- Proven experience managing lead generation and conversion-focused campaigns.
Required Skills
- Must-Have Tools Experience
- GoHighLevel (mandatory)
- Zapier
- Google Analytics
- Google Sheets / Excel
- CRM and attribution systems
Core Competencies
- Strong understanding of funnels, lead journeys, and conversion optimization.
- Experience with UTM tracking, attribution, and performance reporting.
- Analytical mindset with strong attention to detail.
- Strong direct-response and conversion-focused copywriting skills.
- Ability to independently execute and manage multiple priorities in a fast-paced environment.
Success Metrics
- Contribution to MQL growth targets
- Improvement in funnel and email conversion rates
- Campaign launch velocity and execution quality
- Automation reliability and reporting accuracy
- Speed, ownership, and ability to drive measurable outcomes
What We’re Looking For
- Highly execution-oriented and proactive
- Comfortable operating in a fast-paced environment
- Obsessed with performance, lead generation, and conversion metrics
- Curious, analytical, and experimentation-driven
- Strong ownership mindset with the ability to work cross-functionally
- Ability to independently drive execution with minimal hand-holding
Why Join E2M?
- Opportunity to work on high-impact growth initiatives
- Fast-paced learning and ownership-driven culture
- Collaborative and performance-focused environment
- Exposure to cross-functional marketing operations and growth systems
- Opportunity to directly influence lead generation and business growth
Pay: ₹1,200,000.00 - ₹1,500,000.00 per year
Benefits:
Application Question(s):
- On a scale of 1–10, how would you rate your hands-on experience with Zapier or similar workflow automation tools?
- How many years of experience do you have working in a digital marketing agency environment?
- How many years of hands-on GoHighLevel experience do you have?
- What is the highest monthly MQL volume you have directly influenced?
- What is your current annual CTC?
- What is your expected annual CTC?
Work Location: In person