Key Responsibilities
- Create engaging and persuasive copy for social media posts, ad campaigns, websites, blogs, emailers, landing pages, brochures, and marketing collaterals.
- Develop creative campaign concepts, taglines, slogans, and brand narratives.
- Write high-converting ad copies for Meta, Google, LinkedIn, and other digital platforms.
- Collaborate with graphic designers, video editors, and strategists to create integrated marketing campaigns.
- Understand client briefs and translate them into compelling communication pieces.
- Ensure consistency in brand voice, tone, and messaging across all platforms.
- Conduct research on industry trends, competitors, and target audiences to create relevant content.
- Assist in content planning, content calendars, and campaign ideation.
- Optimize content for SEO and digital performance when required.
- Proofread and edit content to maintain high-quality standards.
- Present content ideas and concepts to internal teams and clients when required.
Required Skills & Qualifications
- Bachelor's degree in English, Journalism, Mass Communication, Marketing, or a related field.
- 2-4 years of experience in copywriting, content writing, or digital marketing.
- Excellent written and verbal communication skills.
- Strong understanding of social media platforms and digital marketing trends.
- Ability to write for multiple industries and adapt tone of voice accordingly.
- Creative thinking and conceptualization skills.
- Basic understanding of SEO principles and content optimization.
- Strong proofreading and editing abilities.
- Ability to manage multiple projects and meet deadlines.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person
