We are seeking a creative and results-driven Freelance Digital Marketing Specialist to develop, implement, and manage digital marketing campaigns that increase brand awareness, generate leads, and drive business growth. The ideal candidate should have experience across multiple digital channels and be able to work independently while meeting project deadlines.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple platforms.
- Manage social media accounts, including content creation, scheduling, and engagement.
- Create and optimize paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads).
- Perform keyword research and implement SEO strategies to improve website rankings.
- Create and manage email marketing campaigns.
- Monitor website traffic using analytics tools and provide performance reports.
- Develop content marketing strategies, including blogs, landing pages, and promotional content.
- Optimize conversion rates through A/B testing and campaign improvements.
- Stay up to date with the latest digital marketing trends, tools, and best practices.
- Collaborate with clients, designers, and content creators to achieve marketing goals.
Required Skills
- Proven experience in digital marketing.
- Strong knowledge of SEO, SEM, PPC, and social media marketing.
- Experience with Google Analytics, Google Ads, Meta Ads Manager, and email marketing platforms.
- Excellent communication and project management skills.
- Ability to analyze campaign data and make data-driven decisions.
- Basic knowledge of content writing and graphic design is an advantage.
- Ability to manage multiple projects and meet deadlines.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field (preferred but not mandatory).
- Digital marketing certifications such as Google Ads, Google Analytics, HubSpot, or Meta Blueprint are a plus.
- Portfolio showcasing successful digital marketing campaigns.
Pay: ₹10,064.25 - ₹20,000.00 per month
Work Location: In person
