Profile Title: Marketing Assistant
About Biltrax
Founded in 2018, Biltrax Construction Data is a fast-growing intelligence platform in India’s construction industry, enabling material manufacturers with data-driven insights. Tracking 55,000+ projects worth INR 98,20,000 crore (USD 1.14 trillion), we deliver actionable intelligence across residential, commercial, and infrastructure sectors, driving measurable business growth.
About Biltrax Media
Biltrax Media covers architecture and construction through data, technology, economics, and policy, offering credible news, trends, and insights on India’s construction industry and global innovations.
Role Overview
We are looking for a Marketing Assistant to support marketing strategy execution and strengthen brand presence. The role involves managing creatives, content (including Biltrax Media), digital marketing, and coordinating internal and external marketing efforts.
1. Biltrax Media (https://biltraxmedia.com/) - Marketing Arm of Biltrax Construction Data:
- Assist in developing engaging and informative content for Biltrax Media to align marketing strategies with the overall goals of Biltrax Construction Data.
- Leverage Biltrax Media's resources to enhance the visibility and market positioning of the company.
- Working on the SEO for the website.
2. Creatives - Social Media:
- Oversee the creation of visually compelling and on-brand creative assets for various marketing channels.
- Stay updated on industry trends and incorporate innovative design elements into marketing materials.
- Develop and manage social media strategies to increase brand awareness and engagement.
- Monitor social media trends and incorporate relevant strategies into the overall marketing plan.
- Oversee the creation and publication of company magazines and other branding materials ensuring they align with the company's brand identity and messaging.
3. Supporting Multiple Ventures:
- Work closely with the leadership team to understand and support the development of multiple ventures in the pipeline which are part of the planned vision
- Develop marketing plans tailored to each venture's unique needs and objectives.
4. Internal & External Marketing:
- Develop and implement internal marketing campaigns to enhance employee engagement and communication in collaboration with the HR team
- Event Management - Festivals, CSR Activities, and Marketing Campaigns.
- Bachelor’s degree in Marketing, Business Administration, or a related field is mandatory.
- 1-2 years of experience in marketing is required.
- Proficiency in SEO techniques.
- Experience with social media management platforms.
- Familiarity with marketing tools and platforms (e.g., Canva, Google Analytics, etc.) is an advantage.
- Excellent oral and written communication skills.
- Proven ability to work efficiently within a team.
- Demonstrated capacity for quick learning.
- Strong creative abilities for innovative marketing strategies.
Job Type: Full-time
Pay: ₹18,000.00 - ₹20,000.00 per month
Work Location: In person
