Job Title: Content Writer
Experience: 1–7 Years
Employment Type: Full-Time
About the Role
We are looking for a creative, detail-oriented, and skilled Content Writer to join our Digital Marketing team. The candidate will be responsible for creating high-quality, engaging, and SEO-friendly content for websites, blogs, social media, marketing campaigns, and other digital platforms.
The ideal candidate should have excellent written English, research skills, creativity, and a strong understanding of SEO and digital content trends.
Key Responsibilities
- Create high-quality, engaging, and original content for websites, blogs, landing pages, and digital platforms.
- Write SEO-friendly blogs, articles, website content, product descriptions, and marketing copy.
- Conduct keyword research and incorporate relevant keywords naturally into content.
- Develop content for LinkedIn, Instagram, Facebook, YouTube, and other social media platforms.
- Write engaging social media captions, ad copies, email content, newsletters, and promotional content.
- Research industry trends, competitors, products, and target audiences to create relevant content.
- Work closely with the SEO, SMO, Digital Marketing, Design, and Video teams.
- Edit and proofread content to ensure proper grammar, spelling, readability, tone, and accuracy.
- Optimize existing website and blog content for better SEO performance and organic visibility.
- Develop content according to the company's brand voice, communication guidelines, and marketing objectives.
- Create compelling headlines, CTAs, and promotional messages to improve audience engagement.
- Stay updated with the latest SEO updates, content marketing trends, social media trends, and industry developments.
- Use AI and content tools responsibly for research, ideation, and productivity while ensuring content remains original and high-quality.
Required Skills
- Excellent written and verbal English communication skills.
- Strong knowledge of content writing, copywriting, and content marketing.
- Basic to strong understanding of SEO and keyword optimization.
- Good research and information-gathering skills.
- Strong grammar, vocabulary, proofreading, and editing skills.
- Ability to write content in different tones and formats.
- Understanding of SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar tools will be an advantage.
- Ability to create engaging content for different digital platforms.
- Creative thinking with strong attention to detail.
- Ability to manage multiple assignments and meet deadlines.
Qualifications
- Bachelor's degree in English, Journalism, Mass Communication, Marketing, Digital Marketing, Communications, or a related field.
- 1–7 years of relevant experience in content writing, copywriting, digital marketing, or a similar role.
- Candidates should have a portfolio of published work, blogs, articles, website content, or marketing copy.
Preferred Experience
Experience in writing for any of the following will be preferred:
- SEO Blogs & Articles
- Website Content
- Social Media Content
- LinkedIn Content
- Product Descriptions
- Email Marketing
- Landing Pages
- Advertisement Copy
- Corporate Content
- B2B / Technology / IT Industry Content
- International / Global Audience
Pay: ₹25,000.00 - ₹40,000.00 per month
Benefits:
- Leave encashment
- Provident Fund
Application Question(s):
- Are you comfortable with night shift ( 5:30 PM - 2:30 AM ) ?
- How many years of experience do you have?
- What is your current salary ?
Work Location: In person