Job Title: Product Marketing Manager
Experience Required: 5+ Years in Content Strategy, B2B or SaaS Marketing
Role Overview:
In this role, you’ll be responsible for leading our brand storytelling efforts across two key verticals:
Thought Leadership & Executive Branding: Collaborating closely with leadership to amplify the company’s voice and expertise in AI-driven and next-gen marketing practices. Product-Led Content Strategy: Driving awareness, engagement, and adoption of our flagship SaaS product through content campaigns across channels. You’ll work across teams—product, growth, design, and leadership—to build a content engine that drives influence, community, and growth.
Key Responsibilities:
-
Lead the overall content marketing strategy to support brand, growth, and product objectives.
-
Create and manage content across formats—long-form, short-form, video scripts, case studies, newsletters, etc.
-
Collaborate with leadership to craft and publish thought leadership content on industry trends, innovation, and AI.
-
Own the brand tone, messaging framework, and storytelling consistency across platforms.
-
Develop content calendars, campaign plans, and performance dashboards.
-
Identify and tap into new distribution channels—forums, newsletters, events, podcasts, and niche communities.
Ideal Candidate Profile:
-
6+ years of experience in B2B/SaaS content marketing, with a strong grasp of growth and narrative strategy.
-
Strong editorial, writing, and storytelling skills across different formats and tones.
-
Experience working closely with founders or senior leaders on thought leadership or executive brand positioning is a plus.
-
Strategic mindset with execution chops—you can own end-to-end content projects from idea to distribution.
-
Ability to work cross-functionally and thrive in fast-moving, startup environments.
Bonus Points For:
-
Experience in the AI, marketing tech, or creator economy space.
-
Familiarity with tools like Notion, Canva, Descript, N8N, Semrush, etc.
-
A portfolio that shows clarity of thinking, originality, and a knack for shaping influence through content.
What We Offer:
-
The opportunity to build an influential brand from the ground up.
-
High ownership, high visibility role working directly with the leadership team.
-
Fast-paced, no-politics, creative work culture.
-
Competitive compensation, creative freedom, and growth path.
