Job Description: SEO Executive / SEO Specialist Job Title:
SEO Executive
Job Summary:
We are looking for a skilled and result-oriented SEO Executive to improve our website visibility, organic rankings, and online presence. The ideal candidate should have hands-on experience in search engine optimization, keyword research, on-page and off-page SEO, technical SEO, and performance analysis.
Key Responsibilities:
- Develop and execute effective SEO strategies to improve website rankings and organic traffic.
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Perform on-page SEO activities including meta titles, meta descriptions, heading optimization, URL structure, internal linking, and content optimization.
- Manage off-page SEO activities such as link building, outreach, directory submissions, and backlink analysis.
- Perform technical SEO audits and identify website issues affecting search performance.
- Monitor website performance using SEO tools and analytics platforms.
- Track keyword rankings, organic traffic, conversions, and SEO KPIs.
- Optimize website content according to search engine guidelines and user intent.
- Collaborate with content, web development, and marketing teams to improve SEO performance.
- Stay updated with the latest Google algorithm changes and SEO trends.
Required Skills:
- Strong understanding of SEO concepts and best practices.
- Experience with Google Search Console, Google Analytics, and SEO tools.
- Knowledge of keyword research tools such as SEMrush, Ahrefs, Moz, or similar platforms.
- Understanding of HTML basics, website structure, and technical SEO.
- Experience with WordPress or other CMS platforms is preferred.
- Good analytical and problem-solving skills.
- Ability to create SEO reports and provide actionable insights.
Qualifications:
- Bachelor's degree in Marketing, IT, Business, or a related field (preferred).
- 1–3 years of experience in SEO (freshers with strong SEO knowledge may also apply).
Key Performance Indicators (KPIs):
- Improvement in organic traffic.
- Growth in keyword rankings.
- Quality and quantity of backlinks.
- Improvement in website visibility and search performance.
- Increase in organic leads/conversions.
Employment Type:
Full-time
Location:
Phagwara
Salary: Negotiable
Pay: ₹11,000.00 - ₹13,000.00 per month
Work Location: In person
