We're Ripped Up Nutrition — a D2C sports nutrition brand built on owned manufacturing, real formulas, and a culture of discipline. With 99K+ followers on Instagram and a fast-growing presence across Amazon, Blinkit, and our own Shopify store, we're building one of India's most authentic fitness brands. We're looking for a designer who gets the culture and can bring it to life visually — across social, packaging, ads, and product.
What You'll Design
- Social media creatives — static posts, reels covers, story templates, carousel graphics for Instagram, Facebook, and YouTube thumbnails
- Performance ad creatives — Meta and Google ad banners, product-focused ad visuals, offer/sale creatives, UGC-style ad layouts
- Product & packaging — label design, pouch mockups, new SKU packaging concepts, flavor variant differentiation
- Amazon & marketplace assets — A+ content banners, product infographic images, comparison charts, brand store banners
- Website & Shopify — homepage banners, collection page headers, promotional pop-up graphics, email header designs
- Brand collateral — brochures, dealer price lists, trade show materials, B2B presentation decks
- Video editing (basic) — reels trimming, motion text overlays, product video edits for social
Skills Required
- Proficient in Adobe Photoshop and Illustrator — non-negotiable
- Strong typography skills — knows how to make text breathe and hit hard
- Solid understanding of social media formats — aspect ratios, safe zones, platform-specific best practices
- Experience creating performance ad creatives — understands what visuals stop the scroll
- Ability to maintain and evolve a brand identity — not just execute briefs but push ideas
- Basic video editing — Premiere Pro, CapCut, or Reels-native editing tools
- Canva proficiency for quick turnarounds
Good to Have
- After Effects / motion graphics basics
- Product photography or flat lay setup experience
- Figma for web/app mockups
- Experience with fitness, FMCG, or lifestyle brands
- Understanding of Amazon A+ content guidelines
Design Sensibility We're Looking For
Think raw + premium. Our brand sits between the gritty authenticity of RYSE (bold, cinematic, drops-culture) and the mass-market punch of MuscleBlaze — but with our own voice: Discipline is the Culture. We don't want safe, templated design. We want someone who can make a protein pouch look like it belongs on a shelf in Dubai and on a gym wall in Baddi at the same time.
Portfolio must show: product-focused work, social creatives, and ideally some ad/performance creative.
Why RUN
- Own manufacturing — you design for real products, not reseller labels
- Fast-moving brand — your work goes live quickly, not stuck in committee
- Full creative ownership — we're building the brand, not just maintaining it
- Exposure across D2C, Amazon, quick commerce, and lifestyle content
Pay: ₹25,000.00 - ₹55,000.00 per month
Ability to commute/relocate:
- Baddi, Himachal Pradesh (Baddi): Reliably commute or planning to relocate before starting work (Required)
Experience:
- Graphic design: 3 years (Required)
Work Location: In person
