Job Description: Marketing Manager
Company: Sanjh Softtech
Location: 206 L 2nd Floor, Near KFC, Rainbow Road, Model Town, Jalandhar, Punjab
Department: Sales & Marketing
Employment Type: Full-Time
About Sanjh Softtech
Sanjh Softtech is a fast-growing IT company specializing in website development, custom software solutions, mobile application development, ERP systems, digital marketing, branding, and AI-powered business solutions. We are looking for an energetic and result-driven Marketing Manager to lead our marketing initiatives, generate quality leads, and strengthen our brand presence.
Job Summary
The Marketing Manager will be responsible for planning, executing, and optimizing marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate should possess strong leadership skills, digital marketing expertise, and a passion for technology.
Key Responsibilities
- Develop and execute comprehensive marketing strategies to achieve business objectives.
- Generate qualified leads for website development, software development, mobile apps, ERP solutions, and digital marketing services.
- Plan and manage online and offline marketing campaigns.
- Oversee social media marketing across Facebook, Instagram, LinkedIn, YouTube, and other platforms.
- Coordinate SEO, Google Ads, Meta Ads, email marketing, and content marketing campaigns.
- Monitor campaign performance and optimize ROI.
- Manage the company's website content and promotional activities.
- Develop marketing materials including brochures, presentations, case studies, and advertisements.
- Conduct market research to identify new business opportunities and competitor strategies.
- Collaborate with the sales team to develop lead-generation campaigns.
- Organize webinars, seminars, exhibitions, and promotional events.
- Build relationships with clients, business partners, and industry professionals.
- Manage marketing budgets effectively.
- Prepare weekly and monthly marketing performance reports.
Required Skills
- Strong understanding of Digital Marketing.
- SEO & SEM expertise.
- Google Ads and Meta Ads campaign management.
- Social Media Marketing.
- Email Marketing Automation.
- Content Marketing and Copywriting.
- Branding and Corporate Communication.
- Lead Generation strategies.
- Marketing Analytics (Google Analytics, Search Console).
- CRM knowledge.
- Excellent communication and presentation skills.
- Leadership and team management abilities.
- Creative thinking and problem-solving skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, IT, or a related field.
- MBA in Marketing is preferred.
- 3–6 years of marketing experience, preferably in the IT or software industry.
- Experience managing digital marketing campaigns with measurable results.
Key Performance Indicators (KPIs)
- Monthly lead generation targets.
- Cost per lead (CPL).
- Website traffic growth.
- Search engine rankings.
- Social media engagement.
- Conversion rate optimization.
- Customer acquisition cost.
- Marketing ROI.
- Brand awareness growth.
- Revenue contribution from marketing campaigns.
What We Offer
- Competitive salary with performance incentives.
- Professional growth opportunities.
- Friendly and innovative work environment.
- Training and certification support.
- Opportunity to work on cutting-edge technology projects.
- Performance-based bonuses.
- Paid leave and company holidays.
Working Hours
- Monday to Saturday
- 9:30 AM – 5:30 PM
How to Apply
Interested candidates can send their resume along with their portfolio (if applicable) to:
Sanjh Softtech
EMAIL TO APPLY [email protected]
CALL TO APPLY +91 75270 23202
Ideal Candidate Profile
The ideal Marketing Manager is a strategic thinker with hands-on experience in digital marketing, capable of building brand awareness, generating high-quality B2B leads, and driving business growth for IT services such as website development, software solutions, mobile applications, ERP systems, and digital marketing services. They should be data-driven, creative, and passionate about achieving measurable results.
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
