Education
Graduation
Experience
5+ Years
Total Openings
1 New Opening
Location
Mohali
Job Description
We are looking for a strategic Content Marketer who goes beyond writing and focuses on building high-impact content that drives demand, strengthens positioning, and supports revenue growth. This role requires someone who understands the full content lifecycle—from ideation to distribution to performance. The ideal candidate can create content that ranks, converts, and differentiates, while aligning closely with business goals and target audiences.
Key Responsibilities
Strong experience in B2B content marketing (IT services / SaaS preferred)
Deep understanding of demand generation content vs brand content
Deep understanding of demand generation content vs brand content
Understanding of LLM-driven content discovery and optimization trends
Ability to build positioning, messaging, and differentiation
Strong grasp of ICP mapping, pain points, and solution storytelling
Requirements
Develop and execute content strategies aligned with demand generation and thought leadership goals
Build content for webinars, events, and campaign themes
Translate complex services into clear, compelling value propositions
Align content with ICPs, buyer journeys, and pain points
Optimize content for SEO, search intent, and discoverability across platforms
Drive content distribution across organic and inbound channels
Maintain records of the conversations with the customer and analyze the data.
Handling customer queries on Chat and E-mails.
Career
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Mohali
Bengaluru
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Let’s Create Together
Work with us
SourceMash Technologies is a leading solution provider for internet-based applications and product development since 2008. Be a part of our company that is facilitated by highly skilled professionals dedicated to providing total IT solutions under one roof. We offer remarkable services in the areas of Software Development, Quality Assurance, and Support.
Welcome Kit
An employee welcome kit, like Custom Notepad, T-Shirt, Water Bottle etc., is also included in employee welcome packages onboard.
Medical Insurance
SourceMash Technologies offers the best employee health insurance benefit to their employee's family members under the same policy.
Paid Leaves
Annual leaves are paid at the payment rate in the working period before the leave, and no untaken leaves can be considered part of the mandatory notice periods.
