Experience:1–2 Years
Location: Chennai
Employment Type: Full-Time
Job Summary
We are looking for a creative and results-driven Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across various online channels. The ideal candidate should have experience in SEO, social media marketing, paid advertising, content marketing, email marketing, and performance analysis to drive brand awareness, website traffic, and lead generation.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across multiple channels.
- Manage social media platforms, including content creation, scheduling, and audience engagement.
- Execute SEO strategies to improve website rankings and organic traffic.
- Plan and manage Google Ads, Meta Ads, and other paid advertising campaigns.
- Create and manage email marketing campaigns to nurture leads and improve customer engagement.
- Monitor website performance using Google Analytics and other digital marketing tools.
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Collaborate with the design and content teams to create engaging marketing materials.
- Generate high-quality leads through digital campaigns and marketing automation.
- Track campaign performance and prepare weekly/monthly marketing reports.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Manage online reputation and respond to customer queries on digital platforms.
Required Skills
- Strong knowledge of SEO, SEM, and digital marketing strategies.
- Hands-on experience with Google Ads and Meta Ads Manager.
- Good understanding of Google Analytics, Google Search Console, and Tag Manager.
- Experience in social media marketing and content planning.
- Knowledge of email marketing tools and CRM platforms.
- Basic understanding of WordPress or other CMS platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and content writing skills.
- Ability to manage multiple campaigns and meet deadlines.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 1–2 years of experience in digital marketing.
- Digital marketing certifications (Google, Meta, HubSpot, etc.) are an added advantage.
Job Types: Regular / Permanent, Full-time
Pay: ₹18,000.00 - ₹20,000.00 per month
Ability to commute/relocate:
- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person