Job Description – Digital MarketerPosition: Digital Marketer
Vacancy: 1
Experience: 2–5 Years
Location: Ahmedabad
Employment Type: Full-Time
Salary: ₹25,000 – ₹30,000 per month (Based on experience and performance)
About Prow Services
Prow Services is a performance-driven digital marketing and branding agency committed to helping businesses scale through data-driven marketing strategies and creative digital solutions. We specialize in performance marketing, social media marketing, branding, website development, SEO, e-commerce management, and lead generation across multiple industries.
Job Objective
We are looking for a results-oriented Digital Marketer who can effectively plan, execute, and optimize digital marketing campaigns across various platforms. The ideal candidate should have expertise in both Performance Marketing and Social Media Marketing, with a strong analytical mindset and a passion for driving measurable business growth.
Key ResponsibilitiesSocial Media Marketing
- Develop and execute engaging social media strategies across Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and other relevant platforms.
- Create and manage monthly social media content calendars aligned with marketing objectives.
- Stay updated with industry trends, viral content, platform updates, and emerging social media features.
- Collaborate with the creative team to develop high-quality graphics, carousels, reels, videos, and promotional content.
- Monitor audience engagement, respond to comments and messages, and build strong online communities.
- Analyze social media performance and recommend strategies to improve reach, engagement, and conversions.
Performance Marketing
- Plan, execute, and optimize paid advertising campaigns on Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, Shopping, and YouTube).
- Conduct audience research, keyword research, competitor analysis, and campaign planning.
- Perform A/B testing for creatives, landing pages, and ad copies to maximize campaign performance.
- Monitor campaign KPIs including CTR, CPC, CPA, ROAS, and ROI.
- Manage advertising budgets efficiently to achieve business objectives.
- Generate detailed campaign performance reports with actionable insights and optimization recommendations.
Strategic Marketing
- Research competitors, market trends, and customer behavior to identify growth opportunities.
- Collaborate with the design, content, SEO, and web development teams to execute integrated marketing campaigns.
- Support lead generation initiatives through digital marketing strategies.
- Stay updated with Google and Meta algorithm changes, new advertising features, and digital marketing best practices.
- Recommend innovative marketing ideas to improve brand visibility and customer acquisition.
Qualifications & Experience
- Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, or a related field.
- 2–5 years of hands-on experience in Digital Marketing, Social Media Marketing, and Performance Marketing.
- Strong understanding of Meta Ads Manager, Google Ads, Google Analytics (GA4), Google Tag Manager, and Meta Business Suite.
- Experience in campaign planning, audience targeting, remarketing, and conversion optimization.
- Excellent analytical, reporting, and decision-making skills.
- Strong communication, presentation, and project management abilities.
Preferred Skills
- Proven success in managing and scaling paid advertising campaigns with measurable ROI.
- Knowledge of SEO, content marketing, email marketing, and lead generation strategies.
- Experience using Canva, Adobe Photoshop, Adobe Illustrator, or similar creative tools.
- Familiarity with social media scheduling and automation tools such as Hootsuite, Buffer, or Meta Business Suite.
- Basic understanding of HTML, landing page optimization, and website analytics.
- Ability to work independently while managing multiple campaigns and meeting deadlines.
What We Offer
- Competitive salary package with performance-based growth opportunities.
- Opportunity to work on diverse brands and marketing campaigns across multiple industries.
- Learning-focused, collaborative, and innovative work environment.
- Exposure to the latest digital marketing tools, AI-driven technologies, and automation platforms.
- Career growth and professional development opportunities.
Why Join Prow Services?
At Prow Services, we believe in innovation, creativity, and measurable performance. You'll have the opportunity to work with experienced professionals, manage impactful campaigns, explore new marketing technologies, and contribute directly to the growth of leading brands.
How to Apply
Interested candidates can send their updated resume to:
Email: [email protected]
Contact: +91 76989 68713
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
