Job Description: Social Media ManagerAkkenna Animation and Technologies Pvt. Ltd.Job TitleSocial Media ManagerCompanyAkkenna Animation and Technologies Pvt. Ltd.Industry FocusJewellery Brands, Retail Brands, Lifestyle BrandsJob TypeFull-timeLocation Coimbatore Experience1–3 years preferred Salary: As per experience and skillAbout the Role
Akkenna Animation and Technologies Pvt. Ltd. is looking for a creative and trend-focused Social Media Manager who can handle jewellery brands and create content that connects emotionally, looks premium, and has the potential to go viral.
The candidate should have strong content writing skills, good knowledge of Instagram trends, reel concepts, jewellery audience behaviour, and brand communication.
Key ResponsibilitiesAreaResponsibilitiesSocial Media ManagementManage Instagram, Facebook, and other social media pages for jewellery brands.Content PlanningPrepare weekly and monthly content calendars based on brand requirements.Viral Content WritingWrite catchy hooks, captions, reel scripts, emotional content, trending content, and sales-driven copies.Jewellery Brand HandlingUnderstand jewellery collections, offers, festive campaigns, bridal collections, and customer emotions.Reel ConceptsCreate creative reel ideas suitable for jewellery brands, including product reels, storytelling reels, trend-based reels, and festive reels.Caption WritingWrite premium, simple, emotional, and engaging captions in English and Tamil when required.Trend ResearchTrack Instagram trends, viral audio, competitor pages, jewellery market trends, and content formats.CoordinationWork with designers, video editors, photographers, and clients to execute content properly.Campaign PlanningPlan festival campaigns, offer campaigns, bridal campaigns, new collection launches, and brand awareness content.Performance ReviewMonitor reach, engagement, followers, reel performance, and suggest content improvements.Client CommunicationUnderstand client requirements and convert them into clear social media content ideas.Required SkillsSkillRequirementContent WritingMust be able to write attractive hooks, captions, scripts, and ad copies.Viral Content ThinkingAbility to create content ideas that can increase reach and engagement.Jewellery KnowledgeBasic understanding of jewellery categories like gold, diamond, bridal, antique, temple jewellery, silver, etc.Instagram KnowledgeStrong understanding of reels, trends, hashtags, captions, carousels, and audience engagement.Creative ThinkingAbility to bring fresh, premium, emotional, and sales-focused content ideas.Language SkillsGood English writing skills. Tamil content writing will be an added advantage.Brand SenseAbility to maintain premium brand tone and visual consistency.Team CoordinationShould be able to work with designers, editors, and marketing team.Preferred QualitiesQualityDetailsTrend AwarenessShould be updated with current Instagram and jewellery trends.Storytelling AbilityShould know how to write content that connects with customers emotionally.Sales MindsetShould understand how to create content that brings enquiries and store visits.Luxury Brand UnderstandingShould know how to present jewellery brands in a premium way.Fast ExecutionShould be able to handle multiple brand pages and deadlines.Example Content Requirements
The candidate should be able to create content such as:
Content TypeExamplesReel Hooks“Every bride deserves a piece that tells her story.”Festive CaptionsDiwali, Akshaya Tritiya, Wedding Season, New Collection LaunchesEmotional ContentMother-daughter jewellery moments, bridal emotions, gifting storiesSales ContentOffer announcements, lightweight collections, daily wear jewellery promotionsViral Reel IdeasTrending audio concepts, customer emotion-based reels, transformation reels, jewellery close-up reelsRoles and Expectations
The Social Media Manager should not only post content but also think like a brand storyteller. The person should understand what makes people stop scrolling, what makes them save or share a post, and what kind of content can bring enquiries for jewellery brands.
Qualification
Any degree is acceptable, but strong content writing, creative thinking, and social media experience are more important than qualification.
How to Apply
Interested candidates can send their resume and sample content works to:
Akkenna Animation and Technologies Pvt. Ltd.
Email: [email protected]
Contact: 9944751013
Pay: ₹11,388.01 - ₹43,089.81 per month
Work Location: In person
