Job Description – Business Development Executive (BDE)
Position : Business Development Executive (0–8 Years)
Department : Admissions & Business Development
Location: ICAT Design & Media College and Image Creative Education (Chennai)
Any Graduate (BA, BBA, B.Com, B.Sc, BCA, BE, etc.)
Diploma holders with relevant sales/customer-facing experience are also eligible.
Freshers with excellent communication skills may apply for the BDE role.
Experience
BDE: 0–8 Years
Experience in Education, EdTech, Training Institutes, Banking, Insurance, Telecom, Retail, Hospitality, Real Estate, or Service Industry will be an added advantage.
Job Summary
We are looking for energetic, target-oriented, and customer-focused professionals to join our Admissions & Business Development team. The role involves generating student admissions, counselling prospective students and parents, conducting outreach activities, building institutional partnerships, and achieving enrolment targets for Image Creative Education and ICAT Design & Media College.
Key Responsibilities
Generate admissions through walk-ins, enquiries, referrals, and digital leads.
Counsel prospective students and parents regarding career opportunities, courses, curriculum, and placements.
Follow up with enquiries through calls, emails, WhatsApp, and personal meetings.
Conduct career guidance sessions, seminars, workshops, and educational presentations.
Visit schools, colleges, coaching centres, and educational institutions to build relationships and generate leads.
Organize and participate in education fairs, exhibitions, campus activities, and promotional events.
Coordinate with the Marketing team for lead generation campaigns and conversion activities.
Maintain accurate student enquiry records in CRM/ERP.
Achieve monthly and quarterly admission targets.
Develop strong relationships with students, parents, educational consultants, and corporate partners.
Provide timely reports on enquiries, conversions, revenue, and market feedback.
Support admission documentation and onboarding processes.
Stay updated on industry trends, competitor activities, and new educational programs.
Key Skills
Business Development
Educational Counselling
Student Admissions
Sales & Marketing
Lead Generation
Lead Conversion
Academic Counselling
Career Guidance
Relationship Management
Customer Relationship Management (CRM)
Communication & Presentation Skills
Negotiation & Persuasion
Institutional Sales
School & College Outreach
Corporate Tie-ups
Event Management
Seminar & Workshop Coordination
Telecalling & Follow-up
Microsoft Office (Excel, Word, PowerPoint)
ERP/CRM Software
Target Orientation
Team Collaboration
Time Management
Problem Solving
Preferred Candidate Profile
Excellent verbal and written communication skills in English and the local language.
Passionate about counselling students and helping them build successful careers.
Self-motivated with a positive attitude and strong interpersonal skills.
Willingness to travel for school visits, educational events, and business development activities.
Ability to work in a target-driven environment.
Key Performance Indicators (KPIs)
Monthly Admission Targets
Lead-to-Admission Conversion Ratio
Number of School & College Visits
Student Counselling Sessions Conducted
Corporate/Institutional Tie-ups
Revenue Generated
CRM Data Accuracy
Student & Parent Satisfaction
Preferred Industries
Education
EdTech
Training Institutes
Universities & Colleges
Skill Development
Telecom
Hospitality
Interested Candidate send your resume to this Mail ID:
[email protected]
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person