Key Responsibilities
- Manage social media platforms including Instagram, Facebook, YouTube, Pinterest, and LinkedIn.
- Manage SEO.
- Plan and maintain a monthly social media content calendar.
- Create engaging ideas for posts, reels, stories, campaigns, and promotional content.
- Coordinate with graphic designers, photographers, and video editors for creatives.
- Write attractive captions and promotional content.
- Monitor current social media and jewellery industry trends.
- Increase followers, reach, engagement, and brand awareness organically.
- Plan and execute social media campaigns for product launches, exhibitions, festivals, offers, and store promotions.
- Manage and monitor Meta Ads and paid social campaigns.
- Respond to comments, messages, and customer interactions professionally.
- Coordinate with influencers and creators for collaborations.
- Track social media performance and prepare weekly/monthly reports.
- Monitor competitors and suggest new content and marketing strategies.
Skills Required
- Strong knowledge of Instagram, Facebook and other social platforms.
- Knowledge of Meta Business Suite & Ads Manager.
- Good communication and content-writing skills.
- Creative thinking and understanding of visual branding.
- Basic knowledge of Canva/design tools is preferred.
- Understanding of Reels, trending audio, hashtags, influencer marketing, and social media algorithms.
- Ability to manage multiple campaigns and deadlines.
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
