Job Title: PPC Executive
Company: Softtrix Tech Solutions Pvt. Ltd.
Location: Mohali
Job Type: Full-Time | In-Office
Experience Required: Minimum 1-4 Year
Job Overview:
Softtrix Tech Solutions Pvt. Ltd. is looking for a results-driven PPC Executive with hands-on experience in managing paid advertising campaigns. The ideal candidate should have a strong understanding of digital marketing strategies and be capable of optimizing campaigns to drive high ROI.
Key Responsibilities:
- Plan, create, and manage PPC campaigns across platforms like Google Ads and Bing Ads
- Perform keyword research and competitive analysis
- Optimize campaigns to improve performance, CTR, and conversions
- Monitor and analyze campaign performance metrics
- Manage budgets and bid strategies effectively
- Generate regular performance reports and insights
- Conduct A/B testing for ads and landing pages
- Stay updated with the latest PPC trends and platform updates
Requirements:
- Minimum 1-4 year of experience in PPC/paid advertising
- Hands-on experience with Google Ads (Search, Display, YouTube)
- Good understanding of keyword research and bidding strategies
- Familiarity with tools like Google Analytics and Google Tag Manager
- Strong analytical and problem-solving skills
- Excellent communication skills
Preferred Skills:
- Certification in Google Ads is a plus
- Experience with Facebook/Meta Ads is an advantage
Benefits:
- Competitive salary
- Growth and learning opportunities
- Supportive work environment
How to Apply:
Send your resume to: [email protected]
Job Type: Full-time
Pay: ₹12,186.88 - ₹37,988.34 per month
Work Location: In person
