Key Responsibilities:
- Create engaging, well-researched, and SEO-optimized content for:
- Service pages
- Blog articles
- Website landing pages
- Conduct keyword research and implement primary and secondary keywords effectively in content structure (H1, H2, meta tags, etc.)
- Develop content aligned with search intent to improve organic rankings and conversions
- Optimize existing content based on SEO best practices
- Collaborate with SEO and design teams to ensure content aligns with overall digital strategy
- Ensure content is clear, concise, and user-focused while maintaining brand voice
- Create content outlines and structure pages for better readability and performance
- Implement internal linking strategies within content
- Stay updated with SEO trends, algorithm updates, and content marketing strategies
Required Skills & Qualifications:
- 5–6 years of experience in content writing, preferably in digital marketing or agency environment
- Strong experience in writing service pages and blogs (must-have)
- Solid understanding of SEO fundamentals:
- Keyword optimization
- On-page SEO
- Content structuring
- Ability to write for both users and search engines
- Experience with tools like SEMrush, Ahrefs, Google Analytics is a plus
- Excellent grammar, writing, and editing skills
- Ability to manage multiple projects and meet deadlines
Preferred Qualifications:
- Experience in writing for service-based industries
- Basic understanding of content performance metrics
- Familiarity with AI tools like Claude AI, ChatGPT for content assistance
Pay: ₹20,000.00 - ₹50,000.00 per month
Work Location: Hybrid remote in Coimbatore, Tamil Nadu
