We are looking for a creative and results-driven Marketing Executive to lead brand campaigns, manage digital presence, and drive customer engagement for our jewellery label. You will craft compelling stories around our collections and translate them into impactful marketing strategies across all channels.
Key responsibilities
- Plan and execute seasonal marketing campaigns for new and existing collections
- Manage social media accounts (Instagram, Pinterest, YouTube) and grow organic following
- Coordinate photoshoots, lookbooks, and visual content production
- Collaborate with designers and sales teams on product launches
- Handle email marketing, newsletters, and loyalty programme communications
- Manage relationships with influencers, stylists, and PR agencies
- Monitor brand performance metrics and prepare monthly reports
- Oversee the brand's e-commerce presence and online catalogue
- Plan and manage in-store events, exhibitions, and trunk shows
- Track market trends, competitor activity, and customer insights
Requirements
- Bachelor's degree in Marketing, Fashion, Communications, or related field
- 2–5 years of marketing experience, preferably in jewellery, fashion, or luxury goods
- Strong understanding of luxury brand positioning and storytelling
- Proficiency in social media management and content creation tools
- Experience with email marketing platforms (Mailchimp, Klaviyo, etc.)
- Knowledge of SEO, Google Analytics, and paid digital advertising
- Excellent written and verbal communication skills
- Eye for aesthetics and visual design sensibility
- Ability to manage multiple projects and meet deadlines
- Familiarity with gemstones, metals, or jewellery craftsmanship is a plus
Skills & tools
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Canva or similar content creation platforms
- Meta Ads Manager and Google Ads
- E-commerce platforms (Shopify, WooCommerce)
- CRM and customer analytics tools
- Basic video editing skills
What we offer
- Competitive salary and performance incentives
- Employee discount on jewellery collections
- Opportunity to work with heritage craftsmanship brands
- Creative and collaborative work environment
- Learning & development support
- Flexible working arrangements
Pay: ₹9,969.98 - ₹33,717.80 per month
Work Location: In person
