Position: Senior Media Buyer
Location: Work From Office (Wagle Estate, Thane)
Working Days: Monday – Saturday
Timings: 10 AM – 7 PM
Compensation: ₹60,000 – ₹80,000/month + Performance Bonuses
About the company-
Lunar Wave LLC is a fast-growing digital products company that builds and scales global brands through performance marketing. We focus on rapid testing, creative iteration, customer acquisition, and scalable growth systems across multiple digital and e-commerce brands.
About the role-
We are looking for a Senior Performance Media Buyer who can independently launch, manage, optimize, and scale Meta advertising campaigns across multiple brands. This is a high-ownership, performance-driven role where success is measured by results, profitability, speed of execution, and ability to identify winning opportunities.
What you will be doing-
- Launch and manage Meta advertising campaigns across multiple brands
- Test creatives aggressively (10–20+ creatives per week per product)
- Identify winning ads using CTR, CPC, Hook Rate, CPA, and other key metrics
- Scale campaigns using ABO, CBO, Cost Caps, and advanced scaling frameworks
- Optimize funnels from landing page to checkout and upsells
- Work closely with the creative team to improve ad performance
- Analyze performance daily and make quick optimization decisions
- Manage multiple ad accounts and maintain account health
- Maintain tracking, attribution, and reporting systems
- Drive profitable customer acquisition and revenue growth
What we are looking for-
- 3–5+ years of hands-on performance marketing experience
- Proven experience managing ₹50L–₹1Cr+ monthly ad spend
- Strong experience running and scaling Meta Ads campaigns
- Strong understanding of direct-response marketing
- Ability to make data-driven decisions independently
- Deep understanding of creative testing frameworks
- Experience with Shopify and D2C brands is highly preferred
- Strong ownership mindset and accountability
- Comfortable working in a fast-paced environment
Must-have skills-
- Meta Ads
- Campaign structure and scaling (ABO, CBO, Cost Controls)
- Data analysis and performance optimization
- Creative strategy understanding
- Funnel optimization
- Tracking and attribution fundamentals
Good to have-
- Experience with TikTok Ads
- Familiarity with Triple Whale, Hyros, Northbeam, or similar attribution tools
- Experience with digital products, information products, or high-ticket funnels
How we measure success-
- Number of winning creatives identified
- Scalable campaigns launched
- ROAS and CPA performance
- Revenue and profit contribution
- Testing velocity and iteration speed
- Overall advertising profitability
IMPORTANT NOTE
This is a performance-driven role. We are looking for someone who takes ownership, moves fast, and drives results. If you prefer highly structured environments or require constant direction, this role is unlikely to be the right fit.
Pay: ₹60,000.00 - ₹80,000.00 per month
Application Question(s):
- What is the highest monthly ad spend you have personally managed?
- Have you worked with D2C/e-commerce brands?
- Please share one campaign/account that you personally scaled.
- How many creatives do you typically test per week for a D2C/e-commerce product?
- This is a full-time work-from-office role based in Wagle Estate, Thane, with working days Monday–Saturday and timings from 10:00 AM to 7:00 PM. Are you comfortable with the location, working days, and timings, and do you have a personal laptop available for work?
Work Location: In person
