1. Digital Marketing Campaign Management
Plan, execute, and optimize SEO, SEM, social media, display, and email marketing campaigns.
Ensure campaigns are aligned with business objectives, sales targets, and brand guidelines.
2. Lead Generation & Customer Acquisition
Drive qualified lead generation through digital channels.
Improve conversion rates and cost-per-lead (CPL) through continuous campaign optimization.
3. Social Media Management
Develop and execute social media content calendars across platforms.
Increase follower growth, engagement rates, reach, and brand visibility.
4. Content Marketing
Coordinate creation and publishing of engaging digital content including blogs, creatives, videos, landing pages, and email campaigns.
Ensure content supports SEO objectives and brand positioning.
5. Performance Marketing
Manage Google Ads, Meta Ads, LinkedIn Ads, and other paid media campaigns.
Optimize ROAS, CTR, CPC, CPA, and overall campaign effectiveness.
6. SEO & Website Optimization
Improve website rankings, organic traffic, and keyword visibility.
Monitor website performance, user experience, and conversion funnels.
7. Analytics & Reporting
Track campaign performance using Google Analytics, Search Console, Meta Business Suite, and other tools.
Prepare weekly and monthly performance reports with actionable insights.
8. Market & Competitor Intelligence
Monitor industry trends, emerging digital platforms, and competitor activities.
Recommend new digital marketing opportunities and best practices.
9. Brand Awareness & Online Reputation
Strengthen online brand presence through integrated digital initiatives.
Monitor brand mentions, reviews, and customer engagement across digital channels.
10. Agency & Vendor Coordination
Coordinate with creative agencies, media partners, and technology vendors.
Ensure timely delivery of campaigns and achievement of defined KPIs.
Pay: ₹30,000.00 - ₹35,000.00 per month
Work Location: In person
