Designation : Assistant Manager
Level : L3
Location : Chennai
Experience : 5 to 8 Years
Job Role :
We are seeking a dynamic and experienced Assistant Manager - Content to join our marketing team. The role involves the development and execution of our digital content strategy. The individual should be able to independently develop, manage, and optimize digital content across various platforms and distribution to enhance brand awareness and drive engagement. The ideal candidate has prior experience in content marketing, SEO and social media.
Responsibilities :
Develop and execute a comprehensive digital content strategy aligned with business goals.
Create, edit, and manage high-quality content for websites, blogs, social media, email campaigns, and other digital channels.
Optimize content for SEO and user engagement.
Manage and oversee content calendars, ensuring timely publication across platforms.
Collaborate with designers, videographers, and other team members to produce multimedia content (graphics, videos, infographics, etc.).
Ensure all digital content aligns with brand voice, tone, and style guidelines.
Research industry trends and emerging digital marketing strategies to stay ahead of the competition.
Oversee social media strategy and execution, ensuring content is engaging and aligned with audience interests.
Coordinate with external agencies when necessary.
Required skills :
Content Development, Exceptional writing and editing skills
Writing for digital marketing (Landing page, emails, SEO, video scripts, etc.)