About UniAdvise
UniAdvise is a boutique study abroad consultancy founded by London Business School alumni. Over the past three years, we have supported 500+ students in securing admission to one of their top four university choices across Undergraduate, Master's and MBA programmes. Our growth has been driven by strong student outcomes and word of mouth. We are now looking for a Marketing Head who can make UniAdvise impossible to ignore and turn it into the most visible and talked-about study-abroad brand in the market.
Role Overview
You will work directly with the founding team to lead UniAdvise's marketing strategy across online and offline channels. You will decide what the brand should take to market, plan campaigns that can make UniAdvise go viral, and guide the marketing team on exactly what needs to be executed.
This is a strategy led leadership role for someone who understands culture, audiences, creative ideas, performance marketing and how to turn attention into qualified demand.
Key Responsibilities
- Lead UniAdvise's overall marketing strategy across online and offline channels, identifying the audiences, messages and opportunities that can drive rapid brand growth.
- Plan bold, culturally relevant campaigns and content ideas designed to make UniAdvise visible, shareable and capable of going viral.
- Plan and execute what needs to be delivered with the marketing team, giving clear direction, campaign briefs, priorities and timelines.
- Plan, run and optimise Meta and Google campaigns that generate qualified leads, consultation bookings and measurable business growth.
- Track campaign performance, understand what is working and continuously improve the strategy to grow UniAdvise's reach, relevance and demand.
What We Are Looking For
- Minimum two years of experience across growth, brand, creative, integrated or performance marketing, with evidence of owning campaigns and outcomes.
- Strong strategic thinking with a sharp understanding of culture, trends, audiences and what makes ideas spread.
- Hands-on experience with Meta Ads and Google Ads, along with the ability to read and act on performance data.
- Ability to turn business goals into campaign ideas and guide a marketing team from strategy through execution.
- High ownership, strong creative judgment and the ambition to make UniAdvise the best-known brand in its category.
Pay: If we think you bring the right value, definitely better than your last salary
Pay: ₹900,000.00 - ₹1,600,000.00 per year
Experience:
- Marketing: 2 years (Required)
Work Location: Hybrid remote in Gurgaon Road, Delhi 110037