Company
Abstriq Technologies Location: Noida Sec-63 Job Type: Full-Time About Us At Abstriq Technologies, we deliver cutting-edge web and application development solutions that drive digital transformation. We are looking for a highly analytical and results-driven Performance Marketing Specialist to accelerate our growth. In this role, you will own our paid acquisition channels and B2B outreach strategies, generating high-quality leads to fuel our sales pipeline. The Role You will be the architect behind our digital advertising, email campaigns, and targeted outreach. The ideal candidate isn't just focused on clicks, but on conversion, customer acquisition cost (CAC), and return on ad spend (ROAS). You will balance B2C-style paid media tactics with high-level B2B prospecting to ensure a steady flow of qualified opportunities.
Key Responsibilities
Research and identify potential business prospects from the US, UK, and Dubai markets.- Build accurate prospect databases using Apollo.io, LinkedIn, and other lead generation platforms.- Collect and verify business email addresses using email finder tools.- Create and manage targeted email lists based on industry, company size, and decisionmakers.- Write personalized and engaging cold email sequences.- Launch and manage cold email campaigns.- Track campaign performance including open rate, reply rate, bounce rate, and conversions.- Send timely follow-up emails to increase response rates.- Maintain CRM and lead databases with updated prospect information.- Coordinate with the sales team for qualified lead handover.- Continuously optimize email campaigns through A/B testing and performance analysis.- Ensure email campaigns follow deliverability best practices and avoid spam filters.- Prepare daily and weekly outreach performance reports.
Pay: ₹10,000.00 - ₹12,000.00 per month
Benefits:
Application Question(s):
- Are you available to join immediately ? (within a week )
Work Location: In person
