About HOZY MAN:
HOZY MAN is a modern, fast-growing menswear and streetwear brand focused on high-fashion aesthetics, oversized silhouettes, and accessible streetwear. We are looking for an energetic and result-driven specialist to manage our online store and drive customer acquisition.
Role Overview:
We are seeking an E-Commerce & Digital Marketing Specialist to scale our online store (D2C) and execute high-performing digital marketing campaigns. You will be responsible for driving traffic, optimizing sales funnels, running Meta ads, and handling end-to-end e-commerce store operations.
Key Responsibilities:
- Paid Advertising (Meta & Google Ads): Setup, manage, and optimize ROAS-focused ad campaigns on Instagram, Facebook, and Google for streetwear drops and everyday collections.
- E-Commerce Store Management: Upload, update, and manage product listings, banners, sizing charts, and inventory across Shopify/website.
- Conversion Rate Optimization (CRO): Track store analytics, optimize product pages, checkout funnels, and bounce rates to maximize conversions.
- Retention & Email/WhatsApp Marketing: Build and manage automated flows for abandoned cart recovery, order confirmations, festive discounts, and customer re-engagement.
- Performance Reporting: Monitor and report daily metrics including CPA, ROAS, website traffic, conversion rate, and average order value (AOV).
Required Skills & Qualifications:
- Prior hands-on experience in Meta Ads Manager, performance marketing, and D2C e-commerce operations.
- Proficiency in handling Shopify (or WooCommerce) product listings, collections, and basic store updates.
- Experience with retention tools (Klaviyo, Mailchimp, or WhatsApp business automation tools).
- Good understanding of streetwear/apparel audience demographics and consumer buying behavior.
- Analytical mindset with solid grasp of numbers, metrics, and CAC/ROAS calculations.
Job Type: Full-time / Contractual / Freelance
Work Location: Remote
Pay: ₹20,000 – ₹25,000 per month
Pay: ₹20,000.00 - ₹25,000.00 per month
Application Question(s):
- Share a link to a case study, portfolio, or screenshot/proof of ROAS and ad spend you have managed for an e-commerce or apparel brand.
Experience:
- E-Commerce: 1 year (Required)
Work Location: Remote
