Join our team of IT experts and Digital Marketing Enthusiasts, who are constantly exploring and unveiling the latest trends and perspectives of the transforming digital world. At VerveLogic, you’ll have the opportunity to leverage your existing skillsets, expand your horizon and work on your skillsets. So, if you are looking for a company, that excels in what it does and at the same time invests in its employee growth and development, then you must check for the positions available in our team.
- 4 years of proven experience in performance marketing, preferably in an E-commerce industry client or digital marketing environment.
- Plan, launch, and optimize digital marketing campaigns across various channels, including paid search, paid social, display advertising, and affiliate marketing.
- Manage advertising budgets, bid strategies, and campaign targeting to maximize ROI and achieve performance KPIs.
- Conduct thorough audience research and segmentation to target relevant customer segments with personalized messaging and offers.
- Analyze campaign performance metrics, including CTR, CPC, CPA, ROAS, and conversion rates, to identify trends, insights, and areas for optimization.
- Implement A/B testing and experimentation methodologies to optimize ad creative, landing pages, and conversion funnels for maximum performance.
- Collaborate with cross-functional teams, including marketing, product, and analytics, to align campaign objectives and ensure cohesive messaging and branding.
- Stay updated on industry trends, emerging technologies, and best practices in performance marketing to drive innovation and competitive advantage.
- Provide regular performance reports and insights to stakeholders, highlighting key metrics, trends, and actionable recommendations for optimization.
- Monitor competitive landscape and industry trends to identify opportunities and risks for the business
- In-depth knowledge of digital marketing channels, including paid search (Google Ads, Bing Ads), paid social (Facebook, Instagram, LinkedIn), display advertising, and affiliate marketing.
- Hands-on experience with marketing analytics platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and/or other attribution and analytics tools.
Interested candidates should submit their CV and a cover letter detailing their relevant experience and why they are a good fit for this role to
[email protected] . Please include "Performance Marketer Application - [Your Name]" in the subject line.
