Job Responsibilities
- Plan and execute cold email outreach campaigns to generate leads and business opportunities.
- Build, manage, and optimize email campaigns and automated sequences.
- Research and identify relevant prospects and target audiences.
- Create engaging email content, subject lines, and follow-up sequences.
- Manage email lists, segmentation, and lead databases.
- Monitor campaign performance, including open rates, click-through rates, replies, and conversions.
- Conduct A/B testing to improve campaign performance.
- Set up and manage email automation workflows.
- Maintain email deliverability and minimize bounce and spam rates.
- Track campaign results and prepare regular performance reports.
- Continuously test new strategies to improve outreach and lead generation.
Requirements
- 1.5–4 years of experience in email marketing, cold outreach, or marketing automation.
- Hands-on experience with email marketing and automation platforms.
- Strong understanding of cold email campaigns, lead generation, email sequences, and deliverability.
- Good copywriting and communication skills.
- Knowledge of email analytics and campaign optimization.
- Experience with CRM and lead-generation tools is preferred.
- Strong analytical and problem-solving skills.
Pay: ₹16,667.46 - ₹25,000.00 per month
Work Location: In person
