Marketing Executive – Job Description
Job Title: Marketing ExecutiveDepartment: Marketing & Business DevelopmentExperience: 1–3 years preferredLocation: [Location]Employment Type: Full-time
Job Summary:We are looking for a motivated and result-oriented Marketing Executive to develop marketing activities, generate leads, build customer relationships, and support business growth.
Key Responsibilities:
- Develop and execute marketing strategies to increase brand awareness and customer acquisition.
- Generate new leads through online and offline marketing activities.
- Conduct field marketing, promotional activities, and local outreach programs.
- Build and maintain relationships with customers, corporate clients, and referral partners.
- Manage social media marketing activities and coordinate with content/design teams.
- Plan and execute campaigns, events, health camps, and promotional activities.
- Follow up with leads and convert potential customers into clients.
- Track marketing performance, leads, conversions, and monthly targets.
- Conduct competitor and market research.
- Prepare regular marketing reports for management.
- Coordinate with sales, reception, clinical, and operations teams when required.
- Identify new opportunities for business growth.
Required Skills:
- Good communication and interpersonal skills.
- Strong presentation and negotiation skills.
- Ability to generate and convert leads.
- Basic knowledge of digital and social media marketing.
- Good networking and relationship-building abilities.
- Target-oriented and self-motivated.
- Willingness to travel locally for marketing activities.
- Basic knowledge of MS Office/Google Workspace.
Key Performance Indicators (KPIs):
- Number of leads generated.
- Lead-to-customer conversion rate.
- Monthly revenue/business generated.
- New partnerships and referral sources.
- Campaign performance.
- Customer engagement and retention.
Salary: ₹[20,000-30000] per month + incentives, depending on experience and performance.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
