Job Title: Marketing Specialist (B2B Telecom, Lead Gen & PPC) | 5 Years Experience
Location: [Remote]
Experience: 5 Years
About the Role:
We are seeking an exceptionally versatile, autonomous Senior B2B Marketing Professional to serve as our single-person marketing team. In this role, you will be the sole strategist and executor for VoiPed Wholesale across the telecommunications and Internet Service Provider (ISP) sectors. You must be comfortable wearing multiple hats—moving seamlessly from high-level campaign planning to hands-on graphic design, copywriting, and technical campaign execution. If you are a resourceful marketing generalist who leverages advanced AI workflows to multiply your output and drive the sales pipeline, this position is built for you.
The Highlights: What We Expect Our focus is on a fully autonomous leader who can build and run our marketing engine end-to-end.
You will own:
· Solo Department Leadership: Taking complete ownership of the marketing function without relying on external agencies or an internal support team.
· Direct Sales Enablement: Working closely with the sales team to deliver highly relevant, high-intent leads that directly impact revenue.
· Full-Stack Content & Assets: Independently writing lead-generation blogs and building your own visual and text collateral for all campaigns.
· Advanced AI Leverage: Mastering generative AI tools to execute the workload of a multi-person team with high efficiency.
Key Responsibilities:
· Partner with Sales: Align closely with the sales team to sync marketing efforts with current sales priorities and target specific ISP/telecom buyer profiles.
· Produce Campaign Assets: Independently design, write, and deploy all marketing assets, landing pages, and collateral required for lead generation.
· Manage Paid & Organic Search: Run targeted Google Ads campaigns while simultaneously writing and optimizing blog content to rank for high-intent keywords.
· Drive Outbound Outreach: Build and execute cold email sequences and LinkedIn social selling campaigns to actively generate new inquiries.
· Scale Output via AI: Integrate advanced AI systems into your daily workflows to handle heavy research, content scaling, and data analysis rapidly.
Tools & Technical Experience Required:
· AI Workflow Management: Advanced proficiency in utilizing GPT, Claude, Gemini, and Perplexity to accelerate marketing output.
· Search & PPC Platforms: Hands-on capability with Google Ads, as well as a strong understanding of usability for tools like SEMrush, Ahrefs, and Ubersuggest.
· Outbound & Automation Tools: Solid experience with cold email platforms (e.g., Instantly, Lemlist) and LinkedIn Sales Navigator.
· Industry Domain: Proven marketing experience within both the B2B Telecommunications and ISP landscapes
· English is the Primary Language of Communication
Soft Skills We Value:
· Extreme Ownership: The mindset of a solo operator who takes pride in driving a project from the initial idea to final deployment.
· Creative Resourcefulness: The ability to build professional-grade marketing materials independently when design resources are limited.
· Analytical Rigor: A sharp focus on metrics that matter to the business, prioritizing lead quality and conversion over vanity metrics.
Work Location: Remote