Company Description The Accura8 Agency is a growing marketing agency focused on driving measurable performance for clients across diverse industries. Based in Chennai, the agency combines data-driven strategies with creative execution to deliver impactful campaigns across digital channels. Team members collaborate closely with clients to understand their business objectives and translate them into high-performing marketing initiatives. The agency values experimentation, continuous optimization, and transparent reporting to help clients achieve sustainable growth. Professionals joining Accura8 can expect a fast-paced environment, exposure to varied projects, and opportunities to shape performance marketing best practices.
Role Description The Performance Marketer will manage end-to-end campaign execution across digital platforms, including planning, setup, optimization, and reporting. Day-to-day responsibilities include conducting audience and keyword research, managing paid search and paid social campaigns, monitoring performance metrics, and adjusting bids, budgets, and creatives to meet defined KPIs. The role involves collaborating with creative and account teams to develop compelling ad copy, landing pages, and campaign assets that drive conversions. The Performance Marketer will also analyze campaign data, compile insights, and present performance reports with clear recommendations for improvement. This is a full-time, on-site role based in Chennai, requiring close coordination with internal teams and clients to deliver consistent, results-oriented marketing outcomes.
Qualifications
- Candidates should possess strong skills in performance marketing, including campaign setup, optimization, and reporting across channels such as Google Ads, Meta Ads, and other relevant platforms.
- Candidates should possess skills in analytics and measurement, including proficiency with tools such as Google Analytics, tag managers, and A/B testing platforms to track and improve campaign performance.
- Candidates should possess skills in digital strategy and planning, including audience research, keyword research, funnel design, and ROI-focused budget allocation.
- Candidates should possess skills in creative collaboration, including the ability to contribute to ad copy, landing page optimization, and alignment of messaging with brand guidelines.
- Candidates should possess strong communication and stakeholder management skills, including clear reporting, presentation of insights, and coordination with internal teams and clients.
- Relevant experience in performance marketing or digital marketing roles, ideally within an agency environment, is highly beneficial.
- A bachelor’s degree in marketing, business, communications, or a related field is preferred, along with a demonstrated ability to work on-site in Chennai in a fast-paced, deadline-driven environment.
- Certifications in major advertising and analytics platforms (e.g., Google Ads, Google Analytics) and familiarity with marketing automation or CRM tools are advantageous.
Pay: ₹9,856.76 - ₹15,000.00 per month
Work Location: In person