We are looking for a creative Brand & Marketing Strategist with a strong focus on offline marketing and in-store activities. The role is primarily responsible for enhancing the physical store experience through localized campaigns, visual merchandising, and exclusive in-store events.
Key Responsibilities
- Design and coordinate localized offline marketing efforts for our stores.
- Provide hands-on support for visual merchandising to elevate store ambience and product display.
- Plan, execute, and manage exclusive in-store events and customer engagement activities.
- Conceptualize and design in-store marketing materials, including:
- Visual & Display Materials
- Print & Informational Collateral
- Promotional & Experiential Items
- Coordinate with store teams and local vendors to ensure seamless execution of all offline initiatives.
Requirements
- Bachelor’s degree in Marketing, Mass Communication, Design, or related field.
- 4– 7 years of experience in offline/brand marketing, preferably in retail or jewellery.
- Proven experience in visual merchandising, in-store promotions, and event execution.
- Strong creative skills with the ability to design print and display materials (Canva / Adobe Suite preferred).
- Excellent coordination, vendor management, and on-ground execution abilities.
- Good understanding of local market preferences and cultural nuances.
- Strong communication skills in English, Hindi, and preferably Assamese.
Preferred
- Prior experience in jewellery, luxury retail, or high-end lifestyle brands.
- Hands-on experience in store-level marketing and visual merchandising.
Pay: ₹18,000.00 - ₹23,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- What's your total years of experience?
- What's your current salary?
- What's your expected salary?
- What's your current location?
Education:
Language:
- Assamese (Required)
- English (Required)
Work Location: In person
