(SEO + Digital Platforms Manage + Paids Ads + Campaigns Execution and
Strategy + Analysis + Website Management )
Job experience: 3-6 years
Job location: Ahmedabad, Gujarat, India
Reporting to: Director
Company Profile
Saathi is a manufacturing company that makes eco-friendly hygiene products. Founded by
graduates from MIT (US) and Nirma, we are innovators in the use of alternative materials
and zero-waste production. Our mission is to create hygiene products that are good for the
body, environment, and community.
Our first product, biodegradable sanitary pads made from banana fibre, stands to
revolutionize the feminine hygiene sector. Each woman using Saathi pads can save 60kg of
pad waste in her lifetime. When women purchase a box of Saathi pads, they subsidize the
price of pads sold to women in urban slum and rural areas. We are building an unstoppable
team to help us bring Saathi biodegradable pads to women across India, and around the
world. .
2. ROLE AND RESPONSIBILITIES
The Digital Marketing person is responsible for the strategic design, implementation and
management of a range of on-line & off-line communication strategies targeting media and
industry engagement, to promote the value of the market research industry. This will be
achieved through a combination of corporate communications, public affairs, press office
and e-marketing development communication strategies. This position will report directly
to the Director .
PRIMARY RESPONSIBILITIES
- Develop strategic communications planning for promotion and dissemination of
corporate and marketing content
- Develop corporate promotions and communications liaising with other departments
and the Management Team.
- Create, adapt, improve and optimize web communication for SEO and organic and
keyword search