Job Title: Marketing Manager (with Sales Experience) – US Market
Location: Thane Office (On-site)
Experience: Minimum 5+ Years of relevant experience
Salary: ₹6,00,000 LPA Fixed CTC + Performance-Based Incentives
Benefits: Comprehensive Family Medical Insurance (Covered by the company over and above CTC)
Work Schedule: 5 Days a week (Monday to Friday) – US Business Hours Shift
About the Role
We are seeking a dynamic, results-driven Marketing Manager with strong Sales experience to lead our international business expansion in the US Retail Consumable Products sector. Based out of our Thane office, you will blend strategic marketing with active sales execution. This is a hybrid leadership role where you will manage a small, high-performing on-site team while driving revenue growth and brand visibility in the highly competitive US retail market.
Key Responsibilities
1. Sales & Lead Generation
* Identify, target, and acquire new B2B customers, distributors, and retail partners across the US market.
* Generate fresh leads through digital channels, market research, cold outreach, and industry networking.
* Follow up rigorously on inbound and outbound leads to close sales and meet revenue targets.
* Monitor daily sales performance, track metrics, and present weekly/monthly progress reports to senior management.
2. Marketing Strategy & Execution
* Develop, launch, and optimize tailored marketing strategies to drive brand awareness for our consumable products in the US.
* Conduct thorough market research to analyze US consumer trends, competitor behavior, and pricing strategies.
* Collaborate on marketing materials, product packaging designs, and digital campaigns suited for American retail standards.
3. Team Leadership & Collaboration
* Directly manage, mentor, and motivate an on-site team of 2–3 marketing and sales executives in the Thane office.
* Set clear KPIs for the team, conduct performance reviews, and provide hands-on training to bridge skill gaps.
* Act as the primary bridge between your team, cross-functional departments (logistics, supply chain, product design), and top management.
Candidate Profile & Requirements
* Experience: 5+ years of proven experience combining B2B marketing and sales, preferably dealing with retail consumable products (FMCG, food & beverage, personal care, or household goods).
* US Market Expertise: Strong understanding of the US retail landscape, consumer buying psychology, and international trade terminology.
* Leadership Skills: Prior experience leading and managing a small team of at least 2–3 people on-site.
* Communication Mastery: Exceptional verbal and written English communication skills, with a neutral accent or the ability to converse smoothly with US clients.
* Flexibility: Willingness to work in shifts aligned with US business hours (e.g., Eastern/Central time zones) to ensure real-time client interaction.
* Analytical Mindset: Highly proficient in using CRMs, lead generation tools, sales tracking software, and Google Analytics/Excel for data reporting.
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
