- Create, schedule, and publish engaging content across social media platforms, including Instagram, Facebook, LinkedIn, and X (Twitter).
- Assist in planning and executing social media campaigns to increase brand awareness, engagement, and lead generation.
- Design creatives, reels, stories, and promotional posts using Canva and other content creation tools.
- Monitor social media trends, competitor activities, and industry updates to identify content opportunities.
- Engage with followers by responding to comments, messages, and inquiries in a timely manner.
- Track social media performance metrics and prepare weekly reports on engagement, reach, campaign effectiveness, and audience insights.
- Collaborate with the marketing team to develop content calendars, campaign strategies, and promotional plans.
- Support paid advertising campaigns by assisting with audience research, ad creatives, campaign setup, optimization, and performance monitoring on Meta Ads Manager.
- Assist in SEO (Search Engine Optimization) activities, including keyword research, on-page optimization, content optimization, and improving website visibility on search engines.
- Work on AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) strategies to improve the brand's visibility on AI-powered search platforms.
- Conduct market, competitor, and audience research to identify new growth opportunities and content ideas.
- Generate innovative content ideas to improve audience engagement, organic reach, and brand visibility.
- Stay updated with the latest digital marketing trends, social media algorithms, SEO best practices, and emerging AI marketing tools.
- Help build and maintain a strong online presence for the company through consistent, creative, and data-driven marketing activities.
Preferred Skills
- Social Media Marketing
- Content Creation & Copywriting
- SEO (Search Engine Optimization)
- Meta Ads (Facebook & Instagram Ads)
- Google Analytics (Basic)
- Keyword Research
- AEO & GEO (Preferred)
- Strong communication and creative thinking
- Analytical mindset with an interest in digital marketing metrics
Pay: ₹5,000.00 - ₹10,000.00 per month
Benefits:
- Cell phone reimbursement
- Internet reimbursement
Work Location: Hybrid remote in Dhantoli, Nagpur, Maharashtra
